"Our exclusive V-Technologies adds greater mass deep and behind the hitting area where golfers need it the most," says Schneider. "Jose Maria Olazabal has already won with V-FOIL forged irons, and our V-Technology prototypes have found their way into the bags of many PGA Tour Professionals."
V-Foil stands for vectored force of impact localization, and in laymans terms means that the mass of the iron is directed towards the point of impact with the golf ball, thus creating more direct force behind the ball for increased power, forgiveness and overall control.
Also, the V-Foil moves weight away from the face, which slows the rotation of the clubface as it moves through the hitting area. That keeps the force moving forward with less twisting on off-center hits. The new line of irons come in both muscle back (1025M) and cavity back (1025C) models, catering to low and mid handicappers, respectively. High handicappers will find the clubhead size on the 1025C model to be a slightly smaller than game improvement models such as the Callaway Hawkeye irons.
Golfers who purchase MacGregors VIP wedges will be pleasantly surprised to find a club that looks and behaves much like Clevelands vaunted 588 Tour Action line, or Titleists Vokey wedges. MacGregor insists, quite accurately, that its wedges are not spins offs of these wildly successful designs.
In fact, the company has simply retained the classic lines of its older model wedges, designed by masters such as Tony Penna, and moved the center of gravity further back from the face (hence V-FOIL). This enhances feel and performance of the club, and in our opinion makes it one of the best line of wedges on the market today.
The VIP Driver is one of the more elegant looking clubs on the market today, and is recognizable because of its unique V-Cavity weighting on the bottom of the clubhead. The driver also utilizes the V-Foil technology and sports a 340cc Beta Titanium design for more power and less shot dispersion. The 1025C irons with steel shafts will sell for $799, the 1025M for $899, and the wedges are available separately for a suggested retail of $99. Custom ground sets from Don White can be ordered for about $2,000. The VIP driver retails for $350 and fairway woods are available for $240.
"Ive said during the past several months that we were committed to the Tour, and here you see our plan unfolding," says Schneider. "Our strategy is to develop a diverse tour advisory staff that demonstrates the performance enhancing desirability of our V-Technologies equipment, and assists our continuing product development efforts.