Marketing

New shopAnnika.com site launches in time for holiday season

mattp@bzapr.com — Thu, 5 Nov 2009 00:00:00 -0500

Annika stepped away from competitive golf in 2009 to focus on the ANNIKA brand of businesses. These include the ANNIKA Academy, ANNIKA Foundation, ANNIKA Financial Group, Golf Course Design, the ANNIKA Collection with Cutter & Buck, a signature wine label with Wente Vineyards, and a casually elegant namesake fragrance. read more

The Territory embracing social media for members, prospects

robthomas — Wed, 4 Nov 2009 00:00:00 -0500

"We're constantly looking for ways to better serve our members and social media is the best way to supply everyone with up-to-the-minute updates," said Rick Braught, who along with his wife Barbara, owns the club. read more

Copetown Woods adopts ScreenScape to promote PowerPlay Golf

tim — Tue, 29 Sep 2009 00:00:00 -0400

"Copetown Woods Golf Club is another example of how ScreenScape's online service and community is a fit for the promotion and marketing of events," said Kevin Dwyer, CEO and President of ScreenScape Networks. read more

The Targeted Group reports achieving results for RSM McGladrey

Targeted Group — Tue, 22 Sep 2009 00:00:00 -0400

The four most recent initiatives featured a combination of golf tournament and trade show experiences in which The Targeted Group captured participants' golf swings on camera. read more

TaylorMade Performance Labs now on Facebook and Twitter

caleb — Tue, 15 Sep 2009 00:00:00 -0400

"Our goal is to streamline our company news and make interesting content specific to custom fitting readily available to the consumer," said TMPL President Herb Meistrich. "We will also be offering special promotions for discounted fittings and leverage the experience of our master club fitters to provide golfers with instructional and fitting tips to improve their game." read more

Half Moon Bay Golf Links announces 'Corporate Links Club'

jbrooks.buffcomm — Fri, 11 Sep 2009 00:00:00 -0400

"The Corporate Links Club is a value-driven program designed to provide corporations with unprecedented, affordable access to championship, ocean-front golf, a destination Ritz-Carlton hotel and red carpet, VIP-level service," says Mark Kendall, President of Kenmark Golf Management. read more

Golf Fitness Magazine to team up with KR Golf Solutions Inc.

GMS Orlando — Wed, 9 Sep 2009 00:00:00 -0400

"Learning about how to improve your body to play better golf is what it is all about, made our decision to partner with this group a no-brainer," said Steve Gomen, Publisher of Golf Fitness Magazine. read more

BallBrite launches new web site with towel giveaway challenge

GolfPulpMedia — Tue, 1 Sep 2009 00:00:00 -0400

One of the main reasons golfers are switching to the Ball Brite is because they can clean their irons as well as there golf balls and the results are phenomenal. It really is amazing to see how well the Ball Brite performs. read more

Ontic Golf retains Robertson Schwartz Agency for all PR work

tim — Thu, 6 Aug 2009 00:00:00 -0400

"I have played golf for over 50 years, some of it professionally, and I have never seen a more innovative and functional putter line than that offered by Ontic," said Ed Robertson of Robertson Schwartz Agency. read more

AboutGolf announces its re-launch of the original aboutGolf.com

tim — Fri, 31 Jul 2009 00:00:00 -0400

"aboutGolf's customers deserve to have access to Web sites that educate and empower them to make confident purchase decisions" said Lindsay Cathers, aboutGolf's Director of Marketing. read more

Golfpac Travel announces its presence on Twitter and Facebook

tim — Wed, 29 Jul 2009 00:00:00 -0400

"Having a presence on these two popular social networking sites help Golfpac build relationships with clients as well as promote special travel deals," said David Turley, Operations Manager at Golfpac Travel. read more

Cybex International announces retaining Buffalo Communications

bfeidler — Tue, 28 Jul 2009 00:00:00 -0400

"Setting the industry standard, our brand is driven by exercise science, precise engineering, leading-edge technologies and made-in-America manufacturing," said John Aglialoro, Chairman and CEO of Cybex. read more

eWORDofMOUTH helps create effective marketing for golf courses

tim — Fri, 24 Jul 2009 00:00:00 -0400

"Now, with eWORDofMOUTH, golf courses can focus on their business and let us use the power of eMarketing, the Internet, and the viral nature of golfers," said Trevor Shanski, President of eWORDofMOUTH Inc. read more

Quagmire retains Buffalo Communications to publicize its apparel

awlkt2 — Fri, 17 Jul 2009 00:00:00 -0400

"The line's unique viewpoint appeals to a fashionable, energetic audience, and we're excited to put our PR muscle behind this 'cool' brand to further raise its profile," said Rich Katz, Managing Director of Buffalo. read more

Project X shafts announces creating new presence on Facebook

tim — Thu, 16 Jul 2009 00:00:00 -0400

"We are excited to work within an innovative venue such as Facebook to be a part of this daily dialogue," said Lauren Carr, marketing communications coordinator for True Temper Sports. read more