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Callaway Golf Company announced two new clubs, the Big Bertha Irons, which can make golfers up to two clubs longer with a new 360 Face Cup™ technology, previously used for big distance gains in the company's Fairway Woods and Hybrids, and the Big Bertha Hybrids, Callaway's first adjustable hybrids. read more

"The success our clubs are having at the highest levels of the game reaffirms our commitment to crafting the best 14 clubs for each and every golfer," said Marcy Kamoda, the COO of Fourteen Golf. "From the RM-12, which we consider to be the best wedge in golf, to our new Type 7 hybrid iron, Fourteen Golf is in play and delivering championship quality results for the best professionals in golf." read more

"I just tested the Vapor driver last week at the Oven and decided to put it into play right after testing," Hao Tong Li said. "It gives me lower spin and high trajectory, which is exactly what I want. I hit it longer and it's more stable. The volt color is so outstanding." read more

"Simply put, the MP-T5 wedges will be the envy of the golf world by utilizing our key competitive advantages of grain flow forging and our industry-leading fitting system," said Chuck Couch, VP of Product Management, Golf Division. "With over 50 wedge combinations to choose from, we?re poised to take the golf world by storm and believe players will be thrilled with the performance and feel." read more

"Arguably, the Ryder Cup is the most exciting event in golf," said Brandon Sowell, global sales and marketing director for Golf Pride. "We are pleased to know that when the pressure of a nation or a continent falls on these players' shoulders, overwhelmingly, they choose Golf Pride." read more

"While Golf Pride does not pay endorsement fees to players to use our grips, these numbers prove that players do get paid by choosing to play Golf Pride," said Brandon Sowell, global sales and marketing director for Golf Pride. "We appreciate the trust that the best players in the world place in us." read more

"Every week on pro tours around the world, SteelFiber shafts are demonstrating the performance benefits of playing graphite iron shafts, such as added vibration dampening, increased clubhead speed and maximum distance," said Chris Hilleary, president of Aerotech Golf. read more

"We're thrilled to introduce the new Z Series woods and irons to the U.S. market," said Todd Harman, President of Srixon U.S.A. "At Srixon, we approach products like our tour players approach their game. It's a constant 'Journey to Better'. Designing the game's best products is always about raising the bar, and we believe the new Z Series woods and irons are the best the game has to offer." read more

Exotics notorious reputation for engineering 'the best' fairway woods continues with the release of the E8 collection. Exotics technology and weight adjustability produces unprecedented distance, ball speed, and performance from the E8 fairway woods. read more

"Once again the numbers and performance speak for themselves," said John Oldenburg, Aldila's Vice President of Engineering and Product Development. "Our new Rogue shafts have been #1 on tour throughout the regular tour season and dominated the FedEx Cup events both in terms of numbers and victories. We congratulate and thank all the PGA Tour pros that chose Aldila and the Rogue to help them to victory this past season." read more

Nike Golf athlete Paul Casey returned to winning ways with a European Tour victory at the KLM Open in The Netherlands, his first victory of the season and 13th in his career on the European Tour. For impressive accuracy and control, Casey relied upon the Speedlock RZN Core technology found in his Nike RZN Platinum golf ball. read more

Adams Golf, recognized for game-changing innovation and delivering easy-to-hit equipment for golfers of all skill levels, announced its new Tight Lies fairway woods and hybrid featuring the company's fifth generation of its award-winning Slot Technology. read more

"Winning two of the first three FedExCup events this season is very humbling and gratifying," said John Oldenburg, Aldila's Vice President of Engineering and Product Development. "We are extremely pleased that when the top players on tour compete for golf's biggest prize, they continue to trust Aldila's leading shaft technology." read more

"Six wins in two weeks is truly amazing," said Jon Luna, SuperStroke Marketing Director. "It's even more gratifying to see that tour players continue to rely on SuperStroke grips to consistently perform at such a high level. SuperStroke grips are definitely tour tested and tour proven." read more

"The evolution of the 588 RTX 2.0 wedges began by enlisting some of the best players in the world and discovering the challenges they face, week in and week out, from 125 yards and in," said Adam Sheldon, Brand Manager for Cleveland Golf. "Our extensive research identified increased versatility as a common need for all golfers, regardless of ability level." read more