SAN DIEGO – Dec. 16, 2004 – Indra Technology Inc., a leading provider of order management business solutions for the apparel, footwear, and sporting goods industries, announced that Fairway & Greene is offering their customers a new B2B sales channel through Escape WebSuite, a module of Escape.
Escape integrates seamlessly with a host ERP system to completely automate order entry and tracking functions. Indra Technology estimates that the Escape Sales Automation Software processes over $500 million in sales for numerous industry leaders each year.
Fairway & Greene was one of the first companies to embrace Escape for their sales force automation. By launching their new B2B site through the Escape WebSuite, Fairway & Greene is now able to offer online ordering and order tracking to their customers while providing them with updated order status and product availability "around the clock."
Todd Martin, VP of Sales, stated, "We are always looking for new ways to satisfy our customers and increase sales. The Escape WebSuite helps us do both by providing customers with an efficient online order process, making our website an active sales tool for the company. Our customers can place orders, with their embroidery requirements, and view order status at any time, day or night."
Added Gregg Chopskie, VP of Operations, "With Escape, we save time and money by avoiding the hassle of running two websites. We can combine our general information site with our B2B site. We also save by not having to do reprogramming every time we make product changes."
Jim Beavers, Indra Technology's Chief Operating Officer, noted, "Our Escape WebSuite is a proven and affordable B2B software solution for any company looking to turn their website into an efficient sales channel. Escape facilitates the order process while giving your company the options to customize the look and feel of your site."
About Fairway & Greene
Available exclusively through the finest private golf clubs and resorts around the world, Fairway & Greene proudly offers classic golf apparel for Men and Women.
Founded in 1995, Fairway & Greene has sought to revisit golf's most classic years and bring back that simplicity and elegance in today's golf apparel. Clothes inspired by a time when players didn't play for huge purses or endorsements, but were always impeccably dressed & behaved.
About Indra Technology and Escape
Escape Sales Force Automation Software provides order management, order tracking, and sales and field force automation solutions for manufacturers. The system is easily integrated into ERP systems, where it can reduce order entry errors and provide up to the minute order tracking information. By streamlining the order entry process, Escape(TM) increases customer satisfaction, and ultimately saves money through decreased order processing costs and reduced inventory. Clients include VF Corporation (NYSE:VFC), Perry Ellis Intl. (NASDAQ:PERY), Spalding Sports Worldwide Inc. (a division of Russell Corporation), and Top Flite Golf Company (a wholly owned subsidiary of Callaway Golf).
For more information on Escape and how it can help your company's sales order & management process, contact Indra Technology Inc.: www.orderautomation.com; info@indratech.com; 858-576-0593.
Contacts:
Indra Technology Inc.
Lorraine Stiehl, 858-576-0593, ext. 110
lstiehl@indratech.com
http://www.orderautomation.com
