GRAFTON, Mass. -- Golf Research In Play (G.R.I.P.), a golf equipment manufacturer and an online retailer dedicated to developing and offering the finest quality golf clubs, introduced its G.R.I.P. OWT Wide Sole Irons. Available through www.gogrip.com, G.R.I.P.’s new oversized irons offer unmatched performance, playability and forgiveness.
Crafted from 431 Stainless Steel, the G.R.I.P. Wide Sole Irons utilize Optimal Wide Sole Trajectory Technology (OWT). OWT delivers a wider than usual sole, an undercut cavity back channel, a low center of gravity, a thick top line, and a progressive offset.
Advantages of the OWT Wide Sole Design:
• The wide sole prevents the irons from digging into the turf, which ensures solid contact even on fat and thin shots.
• The oversized shape allows for a bigger effective hitting area, with a large, confidence-inspiring sweet spot.
• The undercut cavity back channel and low center of gravity repositions the weight low and back for an optimal ball launch angle, making it easier to get the ball airborne and increasing MOI (Moment of Inertia). High MOI prevents twisting on off-center shots, resulting in increased forgiveness and penetrating ball flight.
• The thick top line makes it simple to frame the ball and aim shots. In addition, the sandblasted finish on the top line decreases glare at set-up and gives the clubs an esthetically pleasing finish.
• The irons have a moderate offset progression, ranging from some offset in the long irons to minimal offset in the wedges. The offset increases the forgiveness and helps produce proper trajectory.
“Maintaining our commitment to the recreational golfer market — a market that shares a passion for golf and is highly interested in affordable, technologically advanced golf clubs — we developed our OWT Wide Sole Irons. Our irons were designed to be the most forgiving, game improving iron set available,” said Michael Blair, director of golf club development, G.R.I.P. “These 100 percent original, oversized golf clubs are made from superior materials, utilize the latest design concepts, and are a fraction of the price of the custom-fitted irons offered by the major brands.”
G.R.I.P. Custom-Fitted Iron Sets
All of the G.R.I.P. OWT Wide Sole Iron Sets are custom fitted at no cost to ensure proper club length, shaft type, lie angle and grip size. G.R.I.P.’s “Most Popular” Iron Set for Men includes: 8 irons (4-9 plus a PW and SW) and a 3H 19 degree G.R.I.P. Hyper Steel Hybrid. G.R.I.P’s “Most Popular” Iron Set for Women includes: 7 irons (5-9 plus a PW and SW), and a 3H 19 degree and a 4H 21 degree G.R.I.P. Hyper Steel Hybrid. Other G.R.I.P. iron set options include: the “Hybrid Lover’s” Set — 3H (19 degree), 4H (21 degree) and 5H (25 degree) hybrids, and 6-iron through PW and SW (6 irons & 3 hybrids) — and the “Iron Lover’s” Set — 3- iron through PW and SW (9 irons).
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Pricing and Availability
A variety of shaft options are available for the G.R.I.P. OWT Wide Sole Irons, including True Temper Steel, Graphite Regular, Graphite Stiff, Lady’s Graphite and Senior Graphite. The MSRP for a set of G.R.I.P. OWT Wide Sole Irons with steel shafts is $269.95 and the MSRP for a G.R.I.P. iron set with graphite shafts is $299.95. The iron sets can be purchased at www.gogrip.com or the G.R.I.P. retail locations at the East Coast Golf Academy and Practice Center, 333 Southwest Cutoff/Route 20, Northborough, Mass. or the G.R.I.P. Hartford Warehouse Store, 222 Murphy Road, Hartford, Conn.
About Golf Research In Play
A revolution in golf equipment has been started by Golf Research In Play. Launched in April 2006, G.R.I.P. is a golf equipment manufacturer and an online retailer dedicated to developing and offering the finest quality golf clubs — golf clubs that make the game easier to play, more fun, and highly affordable for the recreational golfer. Delivering the best in high- performance golf technology, G.R.I.P. offers a 30-day satisfaction guarantee and a one-year warranty against manufacturers defects for all of its golf clubs. For more information and to order products, visit www.gogrip.com or call 1-800-881-5774.
Website: http://www.gogrip.com
Golf Research In Play
Irene Savage
VP Public Relations & Marketing
email: isavage@gogrip.com
phone: 508-631-1800
