ORLANDO, Fla. – Dec. 4, 2004 – C-Thru Grips will be the title sponsor of the National Interscholastic Administrators Association of America Golf Tournament, to be played Dec. 11 at the Gator Course at Eastover CC in New Orleans, La. The tournament is planned in conjunction with the National Federation of State High School Association's 35th Annual National Conference of High School Directors of Athletics, to be held
Dec. 9-12 in New Orleans.

"We are pleased to sponsor the golf tournament at this year's national AD conference," said Mickey Novak, founder of C-Thru Grips. "We appreciate the opportunity to participate in this event and to help support high school golf."

Last year, C-Thru Grips was named Best New Product by Coach and Athletic Director Magazine at the 34th Annual National Conference of High School Directors of Athletics. More than 1,500 high school athletic directors attended last year's conference, which took place in Indianapolis. More than 1,800 athletic directors are expected to attend this year's conference.

C-Thru Grips, an Orlando, Fla.,-based company established in 2001, produces clear, tour-quality golf grips featuring custom-designed labels for full-swing and putter golf grips. A wide array of slogans, country flags, country club logos and college and university logos is available. Additionally, custom-designed labels may be ordered to support golf facilities, as well as alumni or corporate functions.

This year, over 150 tour pros have used C-Thru Grips. There have been multiple wins on the PGA, LPGA and European Tours by players using C-Thru Grips. On the collegiate level, C-Thru Grips, used by over 300 college and university golf teams nationwide, had six wins at various national collegiate Championships this year.

For further information, please see www.c-thrugrips.com.

Media Contact:
Sally J. Sportsman
(Telephone) 407-293-5075
(E-mail) sjsport@earthlink.net