Golf News for Monday, April 21, 2014 | People

Joe Westby new sales manager for Greg Norman Collection and Dunning Golf

NEW YORK CITY -- Tharanco Lifestyles announces the hiring of Joe Westby to fill the newly created role of Eastern Regional Sales Manager for Greg Norman Collection and Dunning Golf. He will report to Mike Elliott, Executive Vice President Sales, Golf. "We are very excited for Joe to join the management team at Tharanco Lifestyles," said Mike Elliott. "He's a seasoned leader with exceptional relationships throughout the golf industry and will have an immediate impact on our sales organization."

The new position provides the company with an enhanced strategic sales focus for green grass and resort golf accounts on the East Coast for both the Greg Norman Collection and Dunning Golf brands. The company's 17 sales representatives making up the Eastern Region will report to Joe Westby.

"I'm looking forward to getting started at Tharanco Lifestyles,' said Joe Westby. "I've admired the Greg Norman Collection and Dunning Golf product offerings and the way the company has approached the business. I'm delighted to join the team."

Mr. Westby has over 30 years of sales management experience in the golf industry. Prior to joining Tharanco Lifestyles, he spent the past 14 years leading Nike Golf's sales efforts on the East coast.

About Tharanco Lifestyles:
Industry veterans Haresh Tharani and Michael Setola created Tharanco Lifestyles LLC in 2009 with the acquisition of the Greg Norman Collection. The partnership offers emerging and established brands a strong and resourceful operations platform with deep experiences in apparel sourcing and brand building in the domestic and international markets. The company also owns Dunning Golf and is the master license for John Bartlett

About Greg Norman Collection:
Built upon a unique combination of performance, luxury and style, Greg Norman Collection, a division of Tharanco Lifestyles is a leading worldwide marketer of authentic golf apparel and golf-inspired sportswear for men and women.

About Dunning Golf
In 2001, Ralph Dunning revolutionized the golf industry by launching the very first apparel line comprised exclusively of performance fabrics. Known for its clean and sophisticated aesthetic, Dunning Golf is a premium brand of high performance golf clothing distributed through prestigious green grass golf shops and select specialty stores. Tested and trusted by the world's greatest athletes, the proprietary technical fabrics are engineered from the yarn up; meaning performance is built in and won't wash or wear out after repeated use.

Jennifer Hawkins, (203) 371-0120