Golf News for Tuesday, April 1, 2014 | Business

GolfNow announces partnering with Canada's GolfNorth Properties

ORLANDO, Fla. -- GolfNow, the leading tee-time reservation and golf course technology platform, has partnered with GolfNorth Properties, owner/operator of 24 golf courses in Southwestern Ontario, Canada to be the exclusive tee time inventory distribution provider.

"GolfNow has evolved into one of the most effective inventory distribution channels in the golf industry," said Shawn Evans, president and CEO of GolfNorth. "As GolfNorth continues to transform the Canadian golf marketplace, we believe that the technology platform, distribution channels and digital media support provided by GolfNow will strengthen our business and enhance our customer experience."

With the agreement, each GolfNorth course will utilize GolfNow booking engines exclusively on desktop and mobile web platforms, as well as through social media channels. Additionally, GolfNow will provide GolfNorth with its full range of digital, transactional, and operating platform technologies, as well as digital media support to optimize GolfNorth's marketing initiatives including banner advertisements, and email distribution across local and national markets.

"GolfNorth has built a strong reputation as one of the most successful course operators in Canada," said Jeff Foster, GolfNow senior vice president, New Media Group. "As the exclusive inventory distribution partner, we are confident that our collective GolfNow resources will help GolfNorth continue to better serve their golfers through technology."

About GolfNow
Using leading-edge technology, GolfNow offers golfers more ways to stay connected to their favorite courses and tee times through the web, e-mail and mobile devices. Founded in 2001, GolfNow has expanded to more than 80 markets worldwide, providing tee-time access to more than 5,000 courses for nearly two million registered users. GolfNow is part of the suite of digital businesses managed by Golf Channel, which is seen in more than 120 million homes worldwide through cable, satellite and wireless companies. For more information, go to GolfNow.com and GolfChannel.com

About GolfNorth
GolfNorth is the leading Canadian operator of public and semi-private golf courses. For more information, visit www.golfnorth.ca

GolfNow / Golf Channel Communications Contact:
Jeff Szklinski
407-248-3267
Jeff.Szklinski@golfchannel.com

GolfNorth Communications Contact:
Lynne Hooper
519-664-2851 x243
LHooper@golfnorth.ca