Golf News for Friday, March 7, 2014 | Products

Bobby Jones apparel brand celebrates anniversary with legendary namesake

NEW YORK CITY -- Bobby Jones, celebrating the iconic apparel brand's 25th anniversary in 2014, paid homage to its namesake and what is widely considered the world's greatest golfing achievement, the 1930 Grand Slam, at this year's 2014 PGA Merchandise Show. A historic photo shoot pairing representatives from all four Grand Slam host venues with their respective trophies took place to commemorate Bobby Jones' immortal feat.

84 years ago, Robert Tyre Jones, Jr., mystified the sports world, by becoming the only man to capture all four of golf's major championships in a single calendar year. Jones' Grand Slam started with a British Amateur triumph on the Old Course at St. Andrews, and continued through the United Kingdom with an Open Championship victory at Royal Liverpool Golf Club. The third leg of the Slam was achieved when Jones won the U.S. Open at Interlachen Country Club in Minnesota, and finally the historic feat was completed with a victory in the U.S. Amateur at Merion Golf Club outside Philadelphia.

"The Bobby Jones brand is blessed to have a namesake with a historically significant and unmatched accomplishment in golf, or in all of sport" said Andy Bell, President/CEO of Jones Global Sports. "So, when we celebrate a brand milestone like our 25th Anniversary, it is important we honor that achievement and Mr. Jones' life. We were excited to give many in the golf industry the chance to see the Grand Slam trophies in person and have their picture taken with such amazing pieces of history. It was a pleasure to share the experience with so many people that care deeply about the game of golf and hold Mr. Jones in the highest regard. You could see the sheer joy and wonder in their faces as they stood with the trophies and understood the enormity of what he accomplished in 1930."

For a quarter century, Bobby Jones has provided luxury men's and women's sportswear, including polo shirts, button downs, shorts, slacks and sweaters/knits to demanding consumers looking to exude a classy, cool confidence on and off the course. The Bobby Jones brand can be found at the finest golf clubs, resorts and haberdasheries in the world. For more information on the Bobby Jones brand, visit www.bobbyjones.com.

About Bobby Jones
Headquartered in Bordentown, New Jersey, Jones Global Sports, an affiliate of the Waitt Company, manufactures, markets and distributes elegantly styled men's and women's sportswear, accessories and performance golf equipment. Like its namesake, Bobby Jones products are the definition of class, using only premium quality materials to create classic, timeless designs that exude confidence on and off the course. The Bobby Jones brand has been a mainstay in the golf industry since the 1990's and celebrates its 25th Anniversary in 2014. Bobby Jones is sold in the finest private clubs, resorts and golf courses worldwide. For more information visit www.bobbyjones.com.

Contact:
Jared Kelowitz
864.233.3776, ext. 24
jaredk@jdpr.com