Golf News for Friday, January 10, 2014 | Sponsorship

Srixon announces signing K.J. Choi to new multi-year contract

HUNTINGTON BEACH, Calif. -- Srixon is pleased to announce that K.J. Choi has agreed to terms on a multi-year contract to join its professional tour staff. Considered one of Asia's most successful golfers, Choi has won 21 tournaments worldwide since turning professional in 1994. He started his career on the Korean Tour, picking up his first win at the 1995 14th Phantom Open. In 1999, Choi earned two victories on the Japan Golf Tour - later that year, he became the first Korean to gain a PGA Tour card. He counts the 2011 Players Championship among his eight PGA Tour victories.

"Having Mr. Choi as a member of our Srixon staff gives us a great sense of pride," said Todd Harman, President of Cleveland® Golf/Srixon® - U.S.A. "Mr. Choi's contributions to the game of golf have been significant throughout his career, but his deep commitment to numerous charitable causes have made him the type of brand ambassador that any organization would be honored to have as a member of their team."

Choi's contract includes playing a Srixon® golf ball and wearing a Srixon® glove, while maintaining a Srixon® logo on his apparel and golf bag.

"I am very excited to be part of the Srixon team," said Choi. "The Srixon ball is a top quality ball and I feel very comfortable playing it."

In 2007, he founded the K.J. Choi Foundation with a focus on educational opportunities and better lives for children all over the world. The Foundation has donated over $1 million and extended its reach through scholarships and aid for victims of natural disasters. Choi was recently named the recipient of the 2013 Golf Writers Association of America's Charlie Bartlett Award, awarded to a professional golfer for his unselfish contributions for the betterment of society.

For more information on the K.J. Choi Foundation, please visit

For more information on Cleveland® Golf/Srixon® and Never Compromise® or their staff players, please visit,, and

Based in Huntington Beach, CA, Cleveland® Golf, Srixon®, and Never Compromise® are brands that enjoy a strong presence on competitive tours worldwide. Their professional staffs includes players such as Graeme McDowell, Keegan Bradley, David Toms, and many others. Cleveland® Golf was founded in 1979 to produce high quality replicas of classic golf clubs from the 1940's and 1950's but soon became regarded as an innovative producer of original equipment in its own right. Srixon®, with more than 80 years of golf ball manufacturing experience, is committed to producing the highest quality, technically innovative golf balls which offer maximum performance to golfers of all levels of ability. Cleveland® Golf, Srixon®, and Never Compromise® remain steadfastly committed to providing "Tour proven, premium golf equipment to passionate golfers at prices that ensure value to consumers." For more information, please contact Keith Patterson, PR/Media Relations Manager (714.889.5808) or visit us online at,, and

Keith Patterson
Media & Public Relations Manager
Cleveland Golf ~ Srixon ~Never Compromise
5601 Skylab Road
Huntington Beach, Ca. 92647
T - (714) 889-1300 ext. 5808
F - (714) 889-5890