Golf News for Thursday, December 12, 2013 | Products

Nike Golf introduces handcrafted Nike Lunar Clayton golf shoe

BEAVERTON, Ore. -- Nike Golf introduces the Nike Lunar Clayton, a shoe that celebrates the heritage and history of the sport of golf while providing athletes with superior comfort, supportive fit and an aesthetic appeal suitable for wear bothon and off the course.

Nike Golf Footwear Product Line Manager Ryan Bucci was first inspired more than 5,000 miles from Nike's world headquarters in Beaverton, Ore., while window-shopping in Florence, Italy.

"Handmade, Italian leather shoes are the essence of premium footwear," Bucci says. "We saw that there was an opening in the marketplace for a high-quality, handcrafted golf shoe that we could marry with Nike technology to make it lighter, more comfortable and more wearable."

To achieve the ultimate combination of craftsmanship and comfort, the Nike Golf footweardesigners combined a handcrafted, waterproof leather upper with lightweight Nike Lunarlon technology in the outsole for maximum responsive cushioning. A leather welt, often utilized in traditional methods of making shoes, joins the upper to the outsole while protecting from the elements.

"In the past, wearing a high-end leather golf shoe meant you had to take the time to break it in. Those shoes can be rigid and uncomfortable," Bucci says. "The Nike Lunar Clayton is a handcrafted leather shoe that is built to last but ready to wear. We obsessed the details, from the leather upper to the contrast stitching to stability and fit."

A new Internal Dynamic Fit System provides a secure fit and stability in the midfoot through a lacing system that Nike Golf designers moved to the inside of the upper. A molded rubber outsole (Integrated Traction) makes the Nike Lunar Clayton a versatile, wearable shoe both on and off the golf course.

Additional design features include a Nike-crafted Swoosh on the upper, premium sock liner, contrast stitch details and two sets of laces with each pair of shoes.

Nike Lunar Clayton
Availability: January 1, 2014
Color offerings: Black/Black-Sail; White/White-Venom Green-Cool Grey
Street price: $249

Located at NIKE's World Headquarters in Beaverton, Oregon, Nike Golf designs and markets golf equipment, apparel, balls, footwear, bags and accessories worldwide. Nike Golf is passionately dedicated to ushering in the future of this great sport by developing ground-breaking innovations that enable and inspire athletes to become better. For more information on Nike Golf, visit our Web site at www.nikegolf.com. To follow Nike Golf on Twitter visit www.twitter.com/nikegolf and to become a fan on facebook go to www.facebook.com/nikegolf. To view Nike Golf videos subscribe to our You Tube channel at www.youtube.com/nikegolf. Editors and journalists in the U.S. seeking editorial information and downloadable images, visit www.nikeinc.com. For international journalists, please contact Nike Golf's public relations representative in respective countries for information.

Contacts:
Beth Gast - Nike Golf
503.532.8852
beth.gast@nike.com

Kristen McKenna - Nike Golf
503.532.6581
kristen.mckenna@nike.com