Golf News for Monday, November 25, 2013 | Products

Golfsmith has gifts galore to fill fairways with holiday cheer

AUSTIN, Texas -- Finding that perfect holiday gift for the golfer in your life can be a confusing proposition. The myriad of choices can be overwhelming, but it doesn't have to be. The experts at Golfsmith International, the world's largest specialty golf retailer, have identified the 'must-have' gifts for every golfer this holiday season. From hi-tech gadgets to clubs; from stocking stuffers to stylish apparel, Golfsmith is ready to help consumers navigate gift giving with ease.

As the headquarters for all-things golf, Golfsmith has that perfect something to help golfers of all levels improve their game, enhance their style and enjoy their round regardless of the season. Golfsmith stores will be stocked with more than 35,000 products this holiday season—making each of its 150+ experiential stores coast-to-coast a veritable cornucopia for golf shoppers. The company expects to sell more than three million golf balls, 100,000 golf gloves, 25,000 polo shirts and more than 15,000 rainwear units during the holiday season.

"At Golfsmith, we want to help customers experience that awesome feeling you get when you give the perfect golf gift," said Eli Getson, Golfsmith's Executive Vice President, General Merchandising Manager. "Our team has hand-picked the hottest apparel, the coolest gadgets, and the latest gear. Our in-store and online experts are always available to help customers hit a hole in one when shopping this holiday season."

Golfsmith's top picks this holiday season are:
• Top 5 Hi-tech Gifts - Technology continues to transform the game, with GPS devices and smart watches that give golfers a bird's eye view of each hole and laser rangefinders that provide exact distances on every shot. Top tech picks include the Garmin S2 Watch, Garmin G6 & G3 handheld GPS units, OptiShot Golf Simulator and Bushnell Neo Watch.

• Stocking Stuffers Under $50 - For consumers who need a last-minute stocking stuffer (or something that won't break the bank), wallet-friendly items under $50 include the Titleist ProV1, the top-selling and most played ball in golf, as well as Novelty Headcovers that add personality to your bag. There's also a tried-and-true Titleist Cap, a 25-ball storage rack for collectors, or a gift card - the gift that always fits - available at stores in any denomination or via convenient E-Card.

• Top 5 Club Gifts - When it comes to the hottest selling clubs, technology and adjustability are now standard. With a few twists of a wrench, golfers can adjust face angle, loft and lie, altering a club's specs to deliver the player's desired ball flight. Top picks include TaylorMade's SLDR and r1 drivers, Callaway RAZR Fit Xtreme, Odyssey ProType tour Series Putters, Titleist Vokey SM4 wedges, and Mizuno JPX EZ irons.

• Top 5 Style Gifts - Help keep your golf-obsessed friends and family members decked out in the trendiest apparel and accessories. Whether looking for the newest waterproof golf shoes or a great looking polo, you'll find the latest style and functional designs in Golfsmith's massive apparel department.

For holiday product images visit this link: For video or if you want to set up an interview with one of our "Golf Gift Gurus" for an in-store, in-studio segment or phone interview, please contact: Lynn Luczkowski,, 413-478-1569 or 860-313-1426.

About Golfsmith International
Golfsmith International, based in Austin, TX, is the largest specialty golf retailer in the world operating Golfsmith stores in the U.S. and Golf Town stores in Canada. The business operates as an integrated, multi-channel retailer, offering customers the convenience of shopping through any of its 150+ experiential retail locations or 24/7 shopping at its e-commerce sites, and Golfsmith International offers extensive product selection of premier branded golf equipment as well as its proprietary products, advanced club-fitting services and pre-owned clubs.