Golf News for Friday, September 13, 2013 | Equipment

Rife Golf helps Esteban Toledo on win at Montreal Championship

SANFORD, Fla. -- Esteban Toledo captured his 2nd Victory of the season at The Montreal Championship held at the Vallee du Richelieu Rouville, in Sainte-Julie (Quebec), Canada this past weekend. Toledo defeated Kenny Perry on the third hole of a sudden death playoff to earn a paycheck for $240,000.00 and move up 5 spots on the Charles Schwab Cup Points List to #11.

Toledo became the first Mexican to ever win on the Champions Tour earlier this year in May when he sank a par putt with his RIFE Island Series Aruba putter on the third hole of a playoff at the Insperity Championship held at The Woodlands Country Club in Texas.

The 50-year-old Toledo first picked up his RIFE putter at the last event of the 2012 Champions Tour season in San Antonio and it's been in his bag ever since.

"I predicted Esteban would win again this season right after his victory at the Insperity Championship," said Jim Barfield, V.P. of Tour Operations for RIFE Golf. "That's how well he's putting right now and how confident he is with that Aruba putter in his hands. Esteban said he loves the instant forward roll he gets from the face of his RIFE putter. He said it tracks "true" to the hole every all he has to focus on is reading the green and picking out his line, and obviously he's got that working very well right now."

Esteban Toledo is just one of the many non-endorsed Professional Tour Players who choose to play a RIFE putter even though they're not paid to play it. "The Tour Players play our putter because it helps them earn a bigger paycheck on Sunday," said Jim Barfield, "and we're very proud of that. Our RollGroove Technology Face grips and lifts the ball into an instant forward roll and gets it on line and headed towards the cup quicker than any other putter in the industry. If it's good enough for the best golfers in the world, you can bet it's going to help you sink more putts as well."

About RIFE Golf
RIFE Golf is the true innovator behind horizontal grooved face putter technology with a patent on specifically sized grooves since 1997. These precisely spaced grooves allow the putter to gently press into the cover of the ball and grip and lift it into an instant forward roll. RIFE states, "just as grooves in irons help control spin so do grooves in a putter face." Other companies are now trying to imitate this patented technology but the spacing of the grooves is the true key to the gripping and lifting effect of grooved face putter technology. Horizontal RollGrooveTM faced putters create the truest "no skid" roll in golf no matter where you hit the ball on the putter face.

For more information on RIFE Golf or their product lineup for 2013 visit their website at

Media members interested in testing any of the RIFE putters or golf balls for an editorial review should contact: Joe Wieczorek: of The Media Group, Inc. at (847) 956-9090.

Joe Wieczorek
The Media Group, Inc.
(847) 956-9090