Golf News for Friday, August 23, 2013 | Products

Boccieri Golf's Secret Grip wins award from Golf Tips magazine

SCOTTSDALE, Ariz. -- Boccieri Golf announces its Jack Nicklaus-endorsed Secret Grip was named winner of the 'New Innovation Award' and recognized as among the best "Grips of the Year" in Golf Tips magazine's annual Tech Awards feature in the August issue.

Introduced earlier this season, the Secret Grip is a patented technological breakthrough that allows players to easily backweight their clubs, similar to the way Jack Nicklaus did while winning 73 PGA Tour titles and 18 major championships. Designed to be installed quickly and affordably on every manufacturer's equipment, the Secret Grip's heavier weight raises the club's balance point, promoting consistently crisp contact for greater control and distance.

"All golfers can be made better ball strikers by re-gripping their clubs with the Secret Grip. Jack knew it and now Golf Tips agrees," says Stephen Boccieri, President and CEO of Boccieri Golf. "Bringing back-weighted technology to all gofers whether it's the Heavy Putter or our Control Series of clubs is something that Boccieri Golf has been doing for over 10 years. It's nice to be recognized."

The added weight comes from a tungsten insert in the butt-end and a proprietary compound 40 percent heavier than properties used in standard grips. The original Secret Grip, as well as the recently announced putter version, are currently available at Dick's Sporting Goods, Golf Galaxy and Edwin Watts, as well as at www.secretgrip.com. Each will install a complimentary Secret Grip on the 7-iron or driver for any customer presenting a limited-time voucher from boccierigolf.com/secretgrip.com.

Recent testing of more than 3,000 players shows 95 percent strongly prefer the Secret Grip over traditional offerings. Beyond independent testing, the grips continue to receive praise from scores of leading media, including "Top Products from the PGA Show" honors from Golf Digest and GOLF Magazine.

The Secret Grip is the latest innovation from Boccieri Golf, pioneer of the popular Heavy Putter and critically acclaimed "Control Series" of full-swing clubs.

For more information: www.boccierigolf.com, 888.788.8374.

About Boccieri Golf
Founded in 2005 by Stephen Boccieri, the company's popular Heavy Putter collection and Control Series line of full-swing products were the first to integrate counterweight principals. This unique approach to club design is proven to benefit golfers of all abilities, as strategically placed weight in the butt-end of the shaft produces a higher balance point for smoother, more repeatable swings from driver through putter. Boccieri Golf's Secret Grip, endorsed by Jack Nicklaus, is its latest innovation.

The company is headquartered in a state-of-the-art Research and Performance Center at 15816 N. Greenway-Hayden Loop in Scottsdale, Arizona. The 9,000-square-foot facility offers golfers a variety of services, including custom club fitting, high-tech swing analysis and practice time on life-like simulators.

Boccieri Golf equipment has played a key role in victories on the PGA, European, Champions, Nationwide, Asian, Canadian and European Challenge Tours, and has received critical acclaim from golf and lifestyle media worldwide.

MEDIA CONTACT:
Bill Feidler
Buffalo Communications
703.615.4034
bfeidler@buffalocommunications.com
www.buffalocommunications.com
@buffalocomm