Golf News for Monday, August 12, 2013 | People

Rhona Aime named new Chief Financial Officer of PGA of America

PALM BEACH GARDENS, Fla. -- The PGA of America has named Rhona Aime as its new Chief Financial Officer. Aime will oversee all financial and information technology matters pertaining to the world's largest sports organization from PGA headquarters in Palm Beach Gardens, Fla.

As a senior finance executive with 21 years of experience in leading multinational companies in North America, South America and Europe, Aime most recently held various regional roles with Group Danone, a Paris-based multinational food-products corporation. From 2001 to 2011 she managed all aspects of finance for Group Danone, with titles that included Vice President Finance, Latin America Dairy and Beverage Divisions; and Vice President Finance, Dairy Americas region.

Prior to joining Group Danone, she spent nearly 12 years with The Coca-Cola Company in roles ranging from principal auditor, to finance director of Coca Cola Netherlands, to director of planning and corporate finance for the Brazil Division, to director of value management resources.

A native of Scotland, Aime graduated from the University of Edinburgh with a B.S. in mathematics. She received her accounting certification from the Institute of England and Wales in Birmingham, and subsequently embarked on a five-year career in which she lived all over the world in an audit function. She is proficient in Spanish, with a good working knowledge of Portuguese and French.

"The PGA of America is thrilled to add someone of Rhona Aime's experience and business sensibilities to our executive team as Chief Financial Officer," said Pete Bevacqua, Chief Executive Officer. "Considering her impressive track record across multiple financial disciplines and her familiarity with doing business with various entities around the world, we feel she will provide significant contributions to our objective of supporting our dedicated PGA Professionals nationwide as they teach and grow the game of golf."

"I'm delighted to join The PGA of America and lead the finance function in such an established and renowned association," said Aime. "It's a privilege to be part of any organization that promotes sport, but especially a sport that is as popular, far-reaching and steeped in history as golf. I'm very eager to be part of the team who are driving the exciting initiatives to promote this wonderful game."

About The PGA of America
Since its founding in 1916, The PGA of America has maintained a twofold mission: to establish and elevate the standards of the profession and to grow interest and participation in the game of golf. By establishing and elevating the standards of the golf profession through world-class education, career services, marketing and research programs, The PGA enables its professionals to maximize their performance in their respective career paths and showcases them as experts in the game and in the multi-billion dollar golf industry. By creating and delivering world-class championships and innovative programs, The PGA of America elevates the public's interest in the game, the desire to play more golf, and ensures accessibility to the game for everyone, everywhere. As The PGA nears its centennial, the PGA brand represents the very best in golf.

Jamie Carbone, PGA of America, 561.624.8446,
100 Avenue of the Champions | Palm Beach Gardens, FL 33418
T: (561) 624-8400 | F: (561) 624-7865 |