Golf News for Thursday, July 25, 2013 | Products

GolfHER announces plans to exhibit new collections at PGA Expo

LIVINGSTON, N.J. -- GolfHER announces plans to exhibit Fall immediates and Spring 2014 collections at the PGA Expo, August 19th-21st at The Venetian Hotel in Las Vegas, Nevada.

GolfHER first debuted their Spring 2013 collection last year at the PGA Expo in Las Vegas. Owner and designer, Sarah Schultz is eagerly excited to announce that the brand reach has doubled since from the initial showing last year. The initial season also caught the eyes of Women's Wear Daily where GolfHER was selected for the "Ones to watch" feature and chosen to display at the Emerging Designers Showcase at WWDMagic in Las Vegas.

In booth 221, GolfHER will be showcasing Fall immediates along with Spring 2014 collections. New for 2014 is a flattering longer sleeve polo option which resolves the dreaded arm area for most women. "This was a complaint from many of my fellow GolfHER's and as always I want to adapt my designs to the customers needs. This is a brand made by a GolfHER for GolfHER's." Sarah encourages all players to share their wants and needs.

Also for 2014 GolfHER is expanding the brand to include skorts that are functional for both golf and tennis. Since many ladies play both sports, GolfHER wanted to integrate this into the brand. GolfHER will be also offering a favorite for all ladies, the LBD, little black dress. This pairs well with our zipper jackets and is golf and 19th hole friendly.

GolfHER was founded on the basis that golf apparel should be fun, fashionable and functional for ladies and juniors. "I wanted to stay true to my childhood dream of creating a brand which celebrates the highly important future of golf, junior players." Sarah is a competitive golfer which reflects in the functionality of GolfHER apparel. The clothing includes functional pockets and fabrics consisting of wicking components and SPF protection.

From Tuesday August 20th - Wednesday August 21st, GolfHER will exhibit in the apparel section in booth 211 at The Venetian Hotel in Las Vegas, Nevada.

About the PGA Merchandise Show
The PGA Expo continues with exhibits, educational seminars and special industry events on Tuesday Aug. 20, 8:30 a.m. - 5:00 p.m., and Wednesday, Aug. 21, 8:30 a.m. - 4:00 p.m., at the Venetian Resort Hotel Casino. Thousands of golf industry leaders are expected to attend the 2013 PGA Expo to source new merchandise among some 200-plus golf companies and brands, preview Spring 2014 apparel lines, test the newest equipment and training aids, learn new teaching and business strategies and network among peers and industry executives. The PGA Expo is held at in the heart of the apparel industry's "Fashion Week" with multiple fashion tradeshows being staged at The Venetian and in Las Vegas.

Contact:
Lower your fashion handicap ~ Contact information: Sarah Schultz, sarah@golfhergirl.com, 586-822-7910,
www.golfhergirl.com