Golf News for Friday, June 28, 2013 | Courses

Tom Hoch transforms clubhouse at Hammock Bay Golf & Country Club in Naples, Florida

OKLAHOMA CITY, Okla. -- Tom Hoch – a pioneer in revenue-based design and turn-key, design-build interior architecture solutions – has completed a full renovation and transformation of the clubhouse at Hammock Bay Golf & Country Club in golf-rich Naples, Florida.

Utilizing an experienced team of artisan designers and leading edge technology, the Hoch team completed work in just three months. A tired snack bar for 40 diners on the second floor, kitchen and exercise room were converted into a grille, pub and lounge with invigorating views of the resort pool. The new dining and social space – which seats up to 120 – was created using efficient space planning and no extra square footage.

“Tom Hoch took the existing space in what was a ‘sports’ clubhouse and reinvented it as an exciting full service experience for our members and guests,” says Chris Major, general manager at Hammock Bay. “The firm’s design-build capabilities allowed for the fast-tracking of the remodel, minimizing overall impact.”

A new open air structure with screening was installed above the second floor outdoor terrace, along with an outdoor bar serving up to 300 patrons. Additionally, the main level was “right-sized” using Hoch’s proprietary revenue-based design, resulting in a new fitness center, and full-service kitchen serving the new outdoor bar and social terrace.

“The objective at Hammock Bay was to create an energetic and fun resort-private clubhouse with no wasted or under-utilized space,” says Tom Hoch, president. “Many golf courses – whether public, private or resort – have more than enough space to meet the future needs of their customers. Hammock Bay is a perfect example, and we look forward to impacting the club’s top and bottom lines.”

An amenity of the Marco Island Marriott Beach Resort, Hammock Bay is a par 72, 7,080-yard course designed by Peter Jacobsen and Jim Hardy. The layout is lined with beautiful live oaks are marked by rolling dunes up to 30 feet high and 200 feet long. Fairways are wide and framed by native trees, flowers and waste areas filled with crushed shells. Rich, green Paspalum turf grass provides an excellent, year-round playing surface.

Other recent U.S. and internationally-based Tom Hoch projects include: Camelback Mountain Golf Club, (Carefree, Arizona); The Ritz-Carlton, Dove Mountain (Marana, Arizona); The Members’ Golf Club at The Ritz-Carlton, Sarasota (Florida); Farm Links Golf Club (Alabama); Renaissance Golf Club (Massachusetts); TPC Valencia (California); Zavidovo Golf and Lake Resort (Russia); and Tulsa Country Club (Oklahoma); multiple projects with Troon Golf; Apes Hill Club (Barbados); and The Abaco Club (Bahamas).

For more information about Tom Hoch: tomhoch.com / 405.524.0505.

About Tom Hoch | Plan | Design | Build
Founded in 1963 in Oklahoma City by Tom (senior) and Joanne Hoch, Tom Hoch is a design-build firm specializing in club, resort, hotel, restaurant and recreational spaces, and a recognized worldwide leader for delivering exceptional results on schedule and within budget. It has created many of the most memorable, engaging and functional spaces in the golf, hospitality and leisure industries, including award-winning, revenue-bolstering projects for leading luxury brands.

Tom Hoch has revolutionized the category via its “revenue-based design” model, a space planning, sizing and mapping process for retail-driven spaces such as golf shops and food- and-beverage operations. The model can be applied to new construction, and is particularly effective with cost-sensitive remodeling projects. It is scalable and can be utilized with any size space in a wide variety of industries (golf, restaurant, hotel, spa, recreational clubs and more).

Superior views, balanced site lines, privacy, energy, operational efficiency with optimal staffing, exceptional luxury and increased profits are central to Tom Hoch’s delivery of a signature, custom interior space that is the lifestyle centerpiece of clubs and communities. These inviting, comfortable and stunning gathering places are powerful marketing tools for owners, developers, membership directors and real-estate agents. Styles range from classic and neo-classic to contemporary and progressive.

Contracted design work is completed onsite in Tom Hoch’s 30,000 square-foot studio, a unique position in the category that leads to increased efficiencies and overall quality. An “American Craftsman” operation, projects are designed and built by highly skilled artisans, carpenters and designers, and installed by an in-house team with minimal outsourcing. Tom Hoch employs “green building” techniques and practices to deliver spaces and products which are environmentally sensitive.

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