Golf News for Wednesday, May 22, 2013 | Business

Billy Casper Golf selected to manage Country Club of Winter Haven (Florida)

VIENNA, Va. -- Billy Casper Golf (BCG) - the largest domestic owner-operator of golf courses, country clubs and resorts - has been selected to manage the new Country Club of Winter Haven in East Polk County southwest of Orlando, FL.

Following CCWH's planned purchase of the property currently owned by Lake Region Yacht & Country Club, BCG will oversee a comprehensive renovation project in several phases, including upgrades to the existing clubhouse, pool and tennis facilities. The golf course will undergo a complete renovation consisting of irrigation and drainage installation; tees, greens and bunker re-construction; and bridge restoration. Work is expected to begin June 10 with a projected re-opening on November 1, 2013.

During construction, members of the new CCWH will enjoy reciprocal privileges at other area clubs.

Upon the club re-opening, BCG will provide turnkey management of CCWH operations, golf course and property maintenance, member programs, sales, marketing and public relations, staffing and training, merchandising, restaurant and banquet activities, special events, golf instruction and financial management.

Approximately 100 CCWH core founding members recently came together to acquire ownership of the property and concurrently secured funding for the renovation. Club leadership is hosting informational meetings May 20 through May 27 and is offering introductory membership pricing for those who join before June 10. For more information: www.CCofWH.com, info@ccofwh.com.

CCWH selected renowned course designer Bill Bergin of Bergin Golf Designs to renovate the golf course. Over the past 20 years, Bergin, a member of the American Society of Golf Course Architects, has been involved in the planning and design of more than 50 projects, including Justin Timberlake's award-winning, eco-friendly Mirimichi in Memphis, TN.

"Billy Casper Golf has a sterling reputation for overseeing renovation projects and restoring private clubs to their original luster," says Charlie Soule, President of CCWH. "Also, its track record creating memorable member and guest experiences, as well as its marketing and overall management acumen, is exceptional."

"With excellent 'bones,' the Country Club of Winter Haven will once again be one of the finest private clubs in central Florida," says Peter Hill, Chairman and CEO of BCG. "We are excited to partner with an ambitious ownership group, and members will realize the Billy Casper Golf difference in the short- and long-term."

BCG will enact its proprietary "BCGreen" initiative at CCWH to conserve, protect and enhance the environment, and enroll the course in the Audubon International "Certified Audubon Cooperative Sanctuary" program. The result is increased efficiencies in maintenance, energy, water, pesticides, fertilizer, equipment wear and labor.

About Billy Casper Golf
BCG is the largest domestic owner-operator of golf course, country clubs and resorts, with more than 140 properties under its turnkey management. Founded more than 20 years ago in cooperation with golf legend Billy Casper, the company is headquartered in Vienna, VA with regional offices strategically convenient to courses' locales.

A division of BCG, Buffalo Communications is the leading global golf-lifestyle public relations, branding, marketing-communications, graphics and strategic services firm representing the LPGA, PGA National Resort & Spa, Sea Pines Resort, Ballybunion Golf Club (Ireland), Myrtle Beach Golf Holiday, Sun Valley Resort, Mission Hills Resort (China), Fila Golf, ECCO, Club Glove and other top brands.

For more information: www.billycaspergolf.com, www.buffalocommunications.com, 703.761.1444.

CONTACT:
Nick Lashinsky
Billy Casper Golf / Buffalo Communications
703.891.3324
nlashinsky@billycaspergolf.com
www.buffalocommunications.com
www.billycaspergolf.com
@BillyCasperGolf



 
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