Severiano Ballesteros had a long-standing association with the five-star La Manga Club and the Spanish resort is set to stage a new annual charity tournament next month in honour of the golfing legend.
Taking place on Sunday June 16, the Severiano Ballesteros Foundation Challenge is an 18-hole individual Stableford competition that will be played over La Manga Club's famed South Course in aid of the charity named after the star, who lost his fight against cancer two years ago at the age of 54.
Raising money for research into brain cancer, the event costs €50 to enter, while golfers can enjoy a relaxing two-night stay at the award-winning venue including entry fee from €140 per person - based on two people sharing a room.
Ballesteros made his European Tour debut as a 17-year-old at La Manga Club in the 1974 Spanish Open - one of five successive years the resort held the prestigious tournament.
The European Tour legend was the resort's touring professional from 1980-85, when he won three of his five Major titles, and his Javier continued the family's association with La Manga Club by playing in the Spanish International Amateur Championship in February.
Gary Silcock, La Manga Club's director of golf, said: "Seve Ballesteros played a major role in helping La Manga Club establish its name across Europe and it's important the resort remembers somebody who was a legend not just in Spain but across the world.
"This new event offers golfers the chance to not only honour one of golf's truly great players at a venue that he loved, but also raise money into valuable research against cancer and we are sure that everyone - whether they are members, locals or visitors - will get fully behind what promises to be a great day."
With facilities including three 18-hole championship courses and a nine-hole academy course, and having hosted the Spanish Open five times, La Manga Club is regarded as one of Europe's foremost sports destinations.
Under the guidance of Silcock, the resort, in Murcia, south-east Spain, has enjoyed an impressive start to 2013 which has included seeing its golf bookings from the UK rise by more than a third on the corresponding period last year.
In addition to staging the Spanish International Amateur Championship and Ladies Golf Cup, La Manga Club also hosted the ECCO Tour's Nordic League Winter Series for a fourth time this spring, while next month will see some of football's top names, both past and present, including Liverpool legend Kenny Dalglish head to Spain to compete in the 17th edition of the popular Addison Lee Footballers' Classic.
La Manga Club boasts unrivalled facilities as a sport and leisure venue including three championship golf courses, a 28-court tennis academy and a 2,000m² spa and fitness centre. It also offers the choice of a five-star hotel, four-star serviced apartments and townhouses, more than 20 bars and restaurants and great fun for families.
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La Manga Club - www.lamangaclub.com - is an unrivalled sports and leisure paradise which sits between the low hills that separate the Mediterranean from the Mar Menor Sea, just 20 minutes from Murcia airport and an hour from Alicante.
Set out over an area of some 560 hectares (approx. 1,400 acres), it enjoys a mild year-round Mediterranean climate and offers visitors a prestigious five-star hotel, luxury vacation apartments and extensive sports facilities, including three championship golf courses, a 28-court tennis centre and eight grass sports pitches. The resort is also home to innumerable leisure facilities, such as the 2,000m2 Spa La Manga Club with its 13 luxurious treatment rooms, comprehensive fitness centre and 25m indoor swimming pool; meeting, banqueting and incentive facilities, and more than 20 restaurants and bars.
As well as hosting both Davis and Fed Cup tennis matches, La Manga Club has signed a long-term deal to be the overseas training resort of the Lawn Tennis Association (LTA) until 2016. It has also staged the Spanish Open golf championship and regularly attracts professional and international football teams to the first-class year-round training facilities which are also used by rugby and cricket sides.
As a result of almost 40 years of continued investment, innovation and commitment to excellence, La Manga Club is widely recognised as Spain's flagship resort and as one of the finest sports and lifestyle destinations in the world. Evidence of this is provided by its numerous awards and accolades.
La Manga Club was the region of Murcia's candidate to bring the 2015 Solheim Cup to Spain. The resort has long been a staunch supporter of women's golf, being the official overseas resort partner of the English Women's Golf Association for three years as well as hosting the Ladies European Tour (LET) Qualifying School from 2009-12. La Manga Club is also the venue for the Ladies Murcia Open, an LET Access Series event, and regularly hosts top women's amateur events and teams.