Golf News for Tuesday, January 9, 2007 | Business

Martin's PGA Tour Superstore touted in US Airways Magazine

Martin’s PGA TOUR Superstore, which has locations in both Myrtle Beach and North Myrtle Beach, S.C., is the featured golf retailer in the “Profile: Myrtle Beach and the Grand Strand” in the December issue of US Airways Magazine.

The more than 100-page feature highlights Martin’s PGA TOUR Superstore in the “Golf is Grand On The Grand Strand” section of the profile. Martin’s PGA TOUR Superstore is the only golf retailer highlighted in that article.

Martin’s PGA TOUR Superstore was named “Best Golf Equipment/Supply Shop” in the 2006 annual “Best of the Beach” poll of readers of The Sun News. Martin’s PGA TOUR Superstore was also named the best “Off-Course Golf Shop” in the Grand Strand area by Golf Digest after 1,000 traveling golfers were polled by Myrtle Beach Golf Holiday in 2005.

“There are more than 100 on-course and off-course golf shops along the Grand Strand, and it’s very exciting to be the only one selected to be reviewed in this prestigious magazine,” said Steve Conwell, Vice President of Marketing and Community Relations for Golf & Tennis Pro Shop, Inc., the owners of Martin’s PGA TOUR Superstore. “With US Airways Magazine reaching over five million travelers, the article is sure to be the most exciting coverage we received this year. Last year, locals voted us ‘Best of the Beach’ and now we have a chance to share our vision of game improvement to people all across the country.”

In addition to carrying the largest selection of golf equipment, apparel, shoes and golf-themed home décor in the area, Martin’s PGA TOUR Superstore provides golfers with access to technology and services usually found in professional “Tour Vans” at tournament sites. Computerized swing simulators and launch monitors are in place to analyze a player’s swing speed, ball trajectory, launch angle and impact zone. Game improvement tools such as the
SST Pure® Shaft Alignment System (PUREing) and the Balance-Certified — Golf’s Motion Balancing Adjustment System™ are available to adapt clubs to each individual’s needs. Professional instructors and clubfitters provide lessons and guide club fitting.

ABOUT PGA TOUR SUPERSTORES
PGA TOUR Superstores are owned and operated by Golf & Tennis Pro Shop, Inc. (GTPS), headquartered in Atlanta, Ga. Each Superstore is dedicated to providing consumers with exceptional selection, services and prices within an entertaining, interactive store environment. GTPS is the PGA TOUR’s exclusive PGA TOUR partner for off-course/off-airport golf retailing.

Two Superstores operate as Martin’s PGA TOUR Superstore in Myrtle Beach and North Myrtle Beach, S.C. Four Superstores operate in the Atlanta area (Roswell, Kennesaw, Duluth, Buckhead) as PGA TOUR Superstore. Future expansion plans also include two Superstores in the Dallas area in 2007, locations in Orlando, Fla.; Houston, Texas; Phoenix, Ariz.; and the Southern California cities of Los Angeles and San Diego in the near future. All Superstores are focused on game improvement in golf and tennis, as well as growing the games. Each store offers swing analysis, golf instruction by professional instructors, club fittings, indoor practice greens, and hitting nets, as well as golf and tennis apparel, golf-themed home furnishings, and a vast selection of golf and tennis equipment. The PGA TOUR Superstore’s Web site address is www.pgatoursuperstore.com.

ABOUT THE PGA TOUR
The PGA TOUR is a tax-exempt membership organization of professional golfers. Its primary purpose is to provide competitive earnings opportunities for past, current and future members of the PGA TOUR, Champions Tour and Nationwide Tour; to protect the integrity of the game; and to help grow the reach of the game in the U.S. and around the world.

In 2006, the three Tours competed in nearly 120 events for approximately $325 million in prize money. Tournaments were held in eight countries outside the U.S. and in 38 states.
In addition to providing competitive opportunities for its membership, TOUR events also generate significant funds for local charities. In fact, the three Tours reached the $1 billion mark in overall charitable contributions in late 2005. The PGA TOUR's Web site address is www.pgatour.com and the company is headquartered in Ponte Vedra Beach, Fla.



 
Swing Fix