Golf News for Thursday, May 2, 2013 | Sponsorship

druh ion bracelets signs Bernd Wiesberger to sponsorship deal

The signing coincides with Wiesberger's appearance this week in the CIMB Niaga Indonesian Masters at the Royale Jakarta Golf Club where he will be seeking to acquire more silverware for his trophy cabinet.

The 27-year-old won his first major pro title in Korea at last year's Ballantine's Championship, an event co-sanctioned by The European and Asian Tours, whilst wearing a druh ion bracelet.

Wiesberger followed his debut win on The European Tour with a victory on home soil just three months later in the Lyoness Open which helped him to secure 22nd place in The Race to Dubai at the end of the season.

"I am so impressed with the druh ion bracelet, it is incredibly comfortable to wear and looks great," commented Wiesberger as he prepared himself for the Indonesian Masters.

"I began to wear the druh ion bracelet just prior to winning my first two events on The European Tour and I'm now delighted to be an ambassador for the product."

Whilst druh is known first and foremost for its range of distinctive belts & buckles that have proved so popular on tour, it was always the brand's intention to branch out into other products.

The first step was for druh to combine its flare for fashion with functionality and introduce druh negative ion magnetic jewellery. Whilst there were a number of negative ion accessories already on the market, druh in conjunction with Max Bio-Science has achieved a far higher emission rate of ions than any of its competitors making it a much more effective proposition.

Using the latest Japanese technology, druh ion bracelets provide the wearer with a powerful and continuous stream of negative ions to counteract the damaging effect of positive ions - or Free Radicals - that are so prevalent in today's environment.

Wearing a druh ion bracelet therefore gives golfers the best chance to attain a better quality of life and so achieve more both on and off the course.

druh, with its eye on fashion, has designed druh ion bracelets especially for men in masculine black and white whilst the ladies' models come in a deliciously pretty pink and fresh turquoise. The one-size fits all silicone straps in similar colourways are embellished with hand-polished stainless steel features and the instantly-recognisable 'db' detail in enamel.

druh has introduced two styles of bracelet: the druh Players' Collection is competitively priced at US$80 (UK£55 /Euros65) and the druh Tour Collection is priced at US$180 (UK£120/ Euros140). All 'db' ion bracelets come with a one-year warranty.

For further information, please contact Helen Heady of Heady PR,
on behalf of druh,
T: + 44 (0)20 8789 0900 or M: + 44 (0)7966 491 509 E:

How the druh ion bracelets work:
Using Max Bio-Science technology, the 'db' Ion Bracelet stimulates muscle activity and power output, provides a natural way to sustain high-intensity exercise over a longer period and accelerates muscle repair, regeneration and recovery thereby improving the performance of the wearer both mentally and physically.

Whilst the 'db' Ion Bracelet emits by far the highest constant flow of negative ions and magnetic strength of any of its competitors in this increasingly-popular niche market for negative ion/magnetic jewellery, it is also the most attractive, wearable and stylish range available.

All the 'db' Ion Bracelets possess therapeutic technologies that can be quantitatively verified by certified hand held testers and have received a Seal of Approval of product quality and efficacy from the Japan Association of Ion Research and Application (JAIRA).