Golf News for Tuesday, April 30, 2013 | Technology

Red Mat Media's Who's Your Caddy app available in New Zealand

MILFORD, Conn. -- Red Mat Media, the U.S.-based team of developers and designers of the revolutionary mobile golf app, Who's Your Caddy, is pleased to announce that the FREE mobile golf application is now available at courses throughout Auckland, New Zealand. The unique application boasts an enhanced GPS system, tips from the pros, scorecards, stat tracking, dynamic video library, club and course details, all brought together in one powerful application connecting golfers to golf courses and the game they love. Who's Your Caddy is available for FREE download for iPhone and Android. In addition to these features listed, Who's Your Caddy offers Gimmes-free prizes for use of the app on or off the course!

"We already have golfers using Who's Your Caddy in Auckland and we will continue to add courses throughout New Zealand," says Tara Perkins, Director of Public Relations and Marketing for Red Mat Media. Course Director, Scott Standefer relays, "Golfers enjoy the app since it helps them improve their game at their chosen course. The app offers video caddy tips for particular holes at more than 19,000 US golf courses and now, Who's Your Caddy's first global offering, invites Auckland golfers to enjoy the app's features. During play, golfers will have access to 'course insider' information provided by club pros. Included are important tips such as recommending a lay up shot on a waterhole, tips on playing out of a bunker, or the break of a green. Additionally, the app is intuitive, user-friendly and a unique, one-stop shopping experience."

Golf's most complete mobile app is free to courses and players. Golfers earn Gimmes (free gifts from neighbourhood businesses) by using Who's Your Caddy app. Participating courses earn revenue through Who's Your Caddy's unique advertising program by making their players aware of the app. Caddy-like advice is provided for each hole via a short video in which the golf professional offers simple inside instruction. Enjoy scorecards, enhanced GPS, weather and much more. For information:

Experts in relationship marketing, RED MAT MEDIA brings a fresh voice, distinctive ideas, innovative concepts, and positive messaging to customized print, digital, audio, mobile, and visual communications. From award-winning print publications to cutting edge websites, digital publications, mobile tagging, and mobile apps, RED MAT MEDIA delivers a portfolio of custom communications tools that strengthen current relationships and help form successful new alliances. RED MAT MEDIA clients receive the benefits of exceptionally high editorial and design standards, savvy business development and creative teams, and an advanced technology infrastructure that enables clients to manage, track, and analyze the success of their targeted relationships. For information:

U.S. Media Contact: Tara Perkins | Marketing and Public Relations | Red Mat Media | | 917-865-8665
NZ Media Contact: Steve Reck | | +64 21 486-777