Golf News for Monday, April 1, 2013 | Products

Nike Golf adds color to iconic TW '13 Limited Edition footwear

BEAVERTON, Ore. -- Combining groundbreaking innovation with longstanding tradition, Nike Golf has created the NIKE FREE Inspired TW '13 Limited Edition footwear in time for the first major championship of the season.

The Nike TW '13 Limited Edition shoe (MAP $179.99) is crafted of waterproof multi-stretch synthetic leather in white, a NIKE FREE Inspired outsole popped in green, a touch of yellow on the top eye-stay and a hint of red in the TW logo on the tongue.

"The NIKE FREE Inspired TW '13 has done exceptionally well at retail with consumers raving about the performance of the shoe. Since its debut, we haven't been able to keep the TW'13 in stock. We decided to release a limited edition version to celebrate the first major of the season." said Lee Walker, Nike Golf's Footwear Product Director.

The inspiration behind the Nike TW '13 footwear began with Tiger Woods himself. He asked for a shoe that gave him the same performance fit and feel as his NIKE FREE shoes when he runs and trains. That question ignited collaboration between Woods, Nike Golf's footwear creation team and Nike's Innovation Kitchen, led by Tobie Hatfield.

The NIKE FREE Inspired outsole is designed to mimic and conform to the natural motion of the foot, coupled with the protection and traction of a lightweight performance golf shoe. This innovative outsole delivers flexibility that allows the athlete to keep contact with the ground longer, unleashing the full power of their swing.

The Nike TW '13 also features the Nike Dynamic Fit support system. Targeted support delivers unprecedented strength-to-weight ratio and one-to-one fitted support. Flywire infused nylon straps extend 360° from the footbed to the lacing system, securing the foot for an adaptive fit that provides golfers stability with mobility.

Limited quantities of this footwear will be available March 28, 2013 in retailers across the country as well as through www.nike.com.

Located at NIKE's World Headquarters in Beaverton, Oregon, Nike Golf designs and markets golf equipment, apparel, balls, footwear, bags and accessories worldwide. Nike Golf is passionately dedicated to ushering in the future of this great sport by developing ground-breaking innovations that enable and inspire athletes to become better. For more information on Nike Golf, visit our Web site at www.nikegolf.com. To follow Nike Golf on Twitter visit www.twitter.com/nikegolf and to become a fan on facebook go to www.facebook.com/nikegolf. To view Nike Golf videos subscribe to our You Tube channel at www.youtube.com/nikegolf. Editors and journalists in the U.S. seeking editorial information and downloadable images, visit www.nikegolf.com/presscenter. For international journalists, please contact Nike Golf's public relations representative in respective countries for information.

Contact:
Beth Gast - Nike Golf
503.532.8852
beth.gast@nike.com

Gretchen Wilhelm- Nike Golf
503.532.6236
gretchen.wilhelm@nike.com