Golf News for Monday, March 18, 2013 | Business

Golfsmith now North Carolina's largest specialty golf retailer

CHARLOTTE and GREENSBORO, N.C. -- With the opening of two new stores in Charlotte and Greensboro, the world's largest golf retailer, Golfsmith, is now North Carolina's largest golf merchant. The two new stores provide an unrivaled retail experience that encourages customers to try product before they buy in the ultimate hi-tech interactive environment. With the opening of these stores, Golfsmith now has three locations in the state, including one in Raleigh.

Size and locations of the new stores are as follows:
• Charlotte: The 26,043 square foot store is located at 9571 South Boulevard in Carolina Pavilion.
• Greensboro: The 24,935 square foot location is on 4217 Wendover Avenue at The Shoppes at Wendover Village.

Golfsmith will give away more than $7,500 in free prizes including a $1,000 shopping spree at each new store during the grand opening celebrations March 15th, 16th and 17th, 2013.

The new experiential Charlotte and Greensboro stores each have four high-tech, golf simulators where customers can experience the latest equipment right in the store. Each store also has an expansive indoor putting green so golfers can work on their short game with the latest putters. The new stores also feature GolfTEC, a state-of-the-art in-store improvement center, with PGA teaching professionals and certified coaches to help golfers improve their game.

"North Carolina is a huge golf destination and Golfsmith is a golfer's paradise. So we're thrilled to expand our footprint to golfers that live here or visit these areas to play the game. Whether you are a scratch golfer or someone looking to get into the game for the first time, we offer the best selection of the biggest brands in a truly unique environment", said Golfsmith International's President and CEO Sue Gove. "Today's hi-tech clubs offer more features than ever like adjustable loft and shot shape options. In fact, we have trained our associates as "Adjustability Experts" for the kickoff of the season. Our people are the best and combine their passion for the game with their expertise to help all our customers find the right gear."

In addition to clubs, balls, shoes, tees and other golf essentials from brands like Titleist, PING, Callaway, TaylorMade, Cobra, PUMA, Nike Golf, Mizuno and more, Golfsmith offers a wide selection of authentic golf apparel brands and fashions not found in a typical department or discount store. Golfers will also find the latest hi-tech accessories such as GPS units, swing analyzers and rangefinders.

The new stores are part of a continued growth strategy by Golfsmith that is bucking an industry trend of golf store closures. According to the National Golf Foundation, almost half of all golf stores in America closed in the last decade. The Texas-based golf retailer will continue its expansion in 2013 with eight other new stores planned throughout the US.

Golfsmith's Charlotte and Greensboro Grand Opening celebrations occur March 15th, 16th and 17th. More than $7,500 in freebies will be given away during each celebration. When the store opens at 8:00 AM on Friday, the first 200 people in line will receive a free two-pack of premium golf balls and all customers will have a chance to register to win a $1,000 shopping spree which will be given away at 9:15am. On Saturday, the first 100 customers will receive a goody bag valued at more than $100, including a round of golf at a local course. All weekend long, customers can participate in contests and register for a chance to win prizes such as drivers, iron sets, GPS units and rangefinders. GolfTEC will also be hosting a group clinic on Saturday.

Golfsmith offers a comprehensive online store at www.golfsmith.com. Customers can register on the site for special offers and updates on the grand opening by signing up for "E-mail Offers" at www.golfsmith.com.

About Golfsmith International
Golfsmith International, based in Austin, TX, is the largest specialty golf retailer in the world operating Golfsmith stores in the U.S. and Golf Town stores in Canada and New England. The business operates as an integrated, multi-channel retailer, offering customers the convenience of shopping through any of its 150+ experiential retail locations or 24/7 shopping at its e-commerce sites - www.golfsmith.com and www.golftown.com. Golfsmith International offers extensive product selection of premier branded golf equipment as well as its proprietary products, club-making components and pre-owned clubs.

Media Contacts:
Lynn Luczkowski, L2 Communications 860-313-1426 or Lynn@L2comm.biz
Aubrey Haznar, L2 Communications, 617-549-8792 or Aubrey@L2comm.biz
Chris Miller, Golfsmith, 512-821-4131 or chris.miller@golfsmith.com



 
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