MYRTLE BEACH, S.C. -- Myrtle Beach Golf Holiday -- the Grand Strand's golf marketing cooperative - announces ESPN's "Mike & Mike in the Morning" will air its show for the third straight year from the 19th annual Hootie & The Blowfish Monday After The Masters Celebrity Pro-Am (MAM) on April 15.
Wildly popular with over 11 million weekly listeners / viewers on ESPN Radio and ESPN2, hosts Mike Greenberg and Mike Golic's will simulcast live from 6 - 10 a.m. on the 1st tee of the Dye Club at Barefoot Resort.
MAM is the largest one-day charity event in South Carolina, raising more $4 million in its history benefiting state education programs and the South Carolina Junior Golf Foundation. The event has attracted some of the biggest names in sports and entertainment including Tiger Woods, Arnold Palmer, Bill Murray, Annika Sorenstam, Samuel L. Jackson and Dan Marino.
"Mike & Mike is the most popular sports talk show in the nation, and Myrtle Beach is America's most popular golf destination, so it's an ideal partnership," says Bill Golden, president of Myrtle Beach Golf Holiday. "We loved having Greeny and Golic here in the past and can't wait to welcome them back to Myrtle Beach."
For more information on MAM and Myrtle Beach Golf Holiday, visit www.GolfHoliday.com.
About Myrtle Beach Golf Holiday
Myrtle Beach Golf Holiday is a non-profit trade association comprised of 79 championship golf courses and 99 golf package providers in the Myrtle Beach, South Carolina area. Founded in 1967, the organization continues to be the driving force behind the growth of the region's thriving golf market. The originator of the "Stay and Play Package," Golf Holiday provides non-biased information about accommodations and golf courses to assist golfers in making the most informed decisions when planning for their next vacation.
Golf Holiday also hosts seven events and tournaments annually to help to foster continued growth of the game. In addition to hosting the Hootie & the Blowfish Monday After The Masters Celebrity Pro-Am Golf Tournament each spring, Golf Holiday also manages the GOLF.com World Amateur Handicap Championship - the world's largest single-site amateur golf tournament, the Summer Family Golf Tournaments, the Palmetto High School Golf Championships, the Veterans Golf Classic and the Myrtle Beach Never Forgets Memorial Golf Outing.