CHANDLER, Ariz. -- ProLink Solutions -- a wholly-owned subsidiary of ProLink Holdings Corp. and the world's leading provider of Global Positioning Satellite ("GPS") systems for golf courses -- today announces Little River Golf & Resort (Pinehurst, N.C.) now features the ProLink Solutions Global Positioning Satellite (“GPS”) system used at many of the world’s most famous golf courses.
Little River Golf & Resort is the first property in the golf haven of Pinehurst to feature the ProLink system. In seeking to maintain its traditional golf feel while providing players with the latest in technology, Little River chose ProLink for its precise yardages, industry-leading graphics and cart-to-clubhouse communications functions. The course has hosted many professional and amateur events in recent years and operators cite ProLink’s state-of-the-art tournament management system as an indispensable component.
“The hilly nature of our course makes it unique to the Pinehurst area, and the ProLink system’s exact distance measurements are a wonderful aid to Little River’s golfers,” says Marvin Waters, Director of Golf at Little River. “ProLink GPS also helps us realize pace-of-play improvements while providing our tournament players a great amenity in its dynamic leaderboard feature.”
Opened in 1996 and designed by noted course architect Dan Maples, Little River plays between 5,065 and 6,956 yards from its four sets of tees and features elevation changes uncommon for the area. In fact, the par-5 17th hole dives some 80 feet from tee to green. The course’s rolling topography, sand and water hazards reward accurate driving and solid ball-striking.
“Little River offers a premier golf experience in one of the game’s most tradition-rich regions, and we are proud to add it to our list of trusted partners,” says Lawrence Bain, President and CEO of ProLink Solutions.
With ProLink’s patented, 10.4” high-resolution color screen -- the industry’s largest – Little River Golf & Resort’s cart-mounted units display dynamic, easy-to-read graphics including distances to the pin and hazards, pro tips, pace-of-play timer and radial arc for cart-path-only holes. Golfers at Little River will also be able to order food and beverage items with a touch of a button on the ProLink screen.
For more information on Little River Golf & Resort, visit http://www.littleriver.com or call 888.766.6538.
About the ProLink System
Innovators of golf GPS technology, ProLink Solutions’ core philosophy is to be a “Trusted Partner” in golf course management. From enhancing golfers’ overall experience and improving pace-of-play, to bolstering revenue streams and creating new profit centers, ProLink Solutions products and services have captured markets both nationally and globally.
Installed at more than double the courses of its competitors, combined, ProLink is featured at more than 500 resort, private and public courses worldwide, including 2006 Ryder Cup host the K Club in Straffan, Ireland; Valderrama Golf Club in San Roque, Spain; Dal-Takararazuka in Osaka, Japan; and Kapalua Resort in Maui, Hawaii. The world’s most respected golf management companies have also adopted the innovative technology and marketing richness: Billy Casper Golf, Evergreen Alliance Group, Kemper Sports, and Pacific Golf Management all engage with ProLink.
Golf cart fleets are custom fit with 10.4” high-resolution color monitors that broadcast vibrant, easy-to-read graphics of each hole. Throughout their rounds, golfers continually refer to the screen to pinpoint distances, locate hazards, navigate the golf course and to place food and beverage orders with the touch of a button. The ability to relay medical emergencies and receive dangerous weather condition warnings from the pro shop provides golfers with a full suite of communication tools.
From the pro shop, management utilizes the ProLink system to monitor golf cart fleets and optimize operations using fully-integrated, Windows-based workstations. The precise locations of golf carts, color-coded pace-of-play status for each cart, as well as cart battery levels and other wear and tear indicators are readily available. Robust back-end reporting through user-friendly software yields a multitude of course statistics, all designed to raise the bottom line. Courses engaging with ProLink report pace-of-play improvements of up to 30 minutes per round, resulting in four additional rounds per day.
Food and beverage managers are able to post daily lunch specials and/or high margin items on the ProLink units, boosting sales by up to 30 percent. Event planners are able to maximize tournament and corporate outing revenue via the ProLink system. Through its ScoreCast and ScoreMaster software suites, ProLink units offer a simplified-yet-comprehensive tournament set-up that allows for any format and for any number of tournaments to be carried out simultaneously.
ProLink Solutions also offers financial solutions through ProLink Capital for leasing the system, fleet expansions, or course improvements. The ProFit program is another alternative for courses to leverage financing options and generate substantial advertising revenues to substantially reduce or eliminate the system cost.
Risks and uncertainties are described in reports filed by ProLink Holdings, Corp with the United States Securities and Exchange Commission. For more information about ProLink, visit www.goprolink.com, call 480.753.2337 or email info@goprolink.com.
Contact:
Investor Relations
Hayden Communications
Matt Hayden 858.704.5065
matt@haydenir.com
Media Relations
Buffalo Communications
Shane Sharp 803.547.2118
Daniel Mitchell 253.312.4536
ssharp@billycaspergolf.com
