Golf News for Monday, July 9, 2012 | Products

FootJoy introduces 10 new shoe styles to custom MyJoys program

FAIRHAVEN, Mass. -- FootJoy, the #1 Shoe in Golf, announces the introduction
of ten new shoe styles to the custom MyJoys® program. With these most
recent additions, MyJoys now offers nearly 600,000 possible custom
combinations.

Included, among others, is the FJ ICON™ New Wave, made popular by Bubba
Watson at this year's Masters Tournament, the FJ ICON Asymmetrical or
Pyramid patterns worn by FJ Tour Ambassador, Hunter Mahan and a striking FJ
ICON shield tip often selected by current world number one, Luke Donald.

Also joining the revamped MyJoys lineup is an updated pattern in Contour
SeriesTM, the best selling golf shoe category in the world. With an
expanding collection of styles, leathers, logos and personalization
options, MyJoys offers something for everyone!

New men's styles include:
· FJ ICON Pyramid
· FJ ICON Pyramid w/ BOA
· FJ ICON Asymmetrical
· FJ ICON Wave
· FJ Contour Series

The Women's MyJoys line also delivers several fresh new looks with the
addition of Women's DryJoys® and Women's FJ Sport. Both styles will be
offered with traditional lacing or the BOA closure system. FJ Staffers,
Stacy Lewis and Azahara Munoz consistently wear MyJoys featuring the BOA
closure system on the LPGA Tour.

Furthermore, a new women's Shield Tip will be added to the LoPro
Collection™, available August 1, 2012.

New women's styles include:
· Women's DryJoys®
· Women's DryJoys® w/ BOA
· Women's FJ Sport
· Women's FJ Sport w/ BOA
· Women's LoPro Collection™ Shield Tip

About MyJoys
MyJoys® offers consumers nearly 600,000 ways to customize the #1 shoe in
golf, including exotic printed leathers, personalization, country flags,
MLB and over 50 Collegiate logos. Men's and women's cleated and spikeless
options are available.

FJ. The #1 Shoe in Golf.
FootJoy, headquartered in Fairhaven, MA has become synonymous with comfort,
fit and performance products. The FJ brand combines an unmatched heritage
and tradition of excellence with scientific materials and design
technologies to provide superior and comfortable products to the world's
most discerning golfers. For more information on FJ, please visit our web
site at http://www.footjoy.com.

Chris Garrett
Sr. Manager, Consumer Marketing - FootJoy
Acushnet Company
508-979-3036
chris_garrett@acushnetgolf.com

www.footjoy.com
www.footjoy.com/community
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