ST. ANDREWS, Scotland, United Kingdom -- The St. Andrews Golf Festival, golf's first-ever organized celebration, will take place March 28-April 1st in this historic town where golf has been played for some 600 years.
The creative Festival, which hopes to attract international visitors, has an impressive schedule of events, exhibitions, tours, lectures, films and skills competitions planned for the launch of this five-day extravaganza. The First Minister of Scotland, Alex Salmond, affirmed his support of the endeavor by stating that: "St. Andrews is celebrated worldwide as the Home of Golf and it is apt the world's first-ever Festival of Golf is happening in this ancient sporting town. The St. Andrews Golf Festival aims to not only raise the profile of St. Andrews and Scotland worldwide but also improve tourism and business revenue regionally, nationally and internationally. With a rich itinerary of events, the St. Andrews Golf Festival will hopefully grow in stature to become a well received fixture in Scotland's calendar. I offer my warm support and all the very best for a successful Festival."
Exhibitions to showcase the history of the game and golf's most distinguished champions will be held at a number of noted hotels in St. Andrews and will include tributes to: Old Tom Morris, Bobby Jones, Seve Ballesteros, the History of Golf in St. Andrews, a Keepers of the Green display, the Ryder Cup, Women's Golf and much more. A selection of planned daily activities are: putting competitions on the Links Trust putting green for charity; golf simulator virtual drive off the 1st tee of the fabled Old Course; a guided walking tour of historic golf locations in the town; screening of films; book signings; art and photography exhibits and fundraising for the Seve Ballesteros Foundation.
The charming lanes of St. Andrews also will see "Street Golf" come to life with 18 holes being played by participants in period attire of the 1800's. And the bars, restaurants and hotels will host real ale tastings.
On Saturday evening, the St. Andrews Golf Festival Awards will be held in St. Andrews University's historic Younger Hall, where Bobby Jones, Seve Ballesteros, Jack Nicklaus, Gary Player and other icons of the game received honorary degrees from the ancient university.
For a listing of Festival events, visit www.standrewsgolffestival.com. The schedule is continually updated with additional activities that will interest golfers and non-golfers of all ages. In keeping with the spirit of the game that is accessible to everyone, there is no charge to attend the St. Andrews Golf Festival celebrations.
For further details, please contact:
Media Contact (Europe)
Roger McStravick, Chief Executive
St Andrews Golf Festival
00 44 781 785 6706
Media Contact (U.S.)
On Course Strategies LLC
Pat Norton/Jane Dally