STANWOOD, Mich. -- A unique sales program that allows homeowners to trade in their homes on the purchase of another is succeeding beyond expectations at the Resorts of Tullymore & St. Ives.
In just over two months, the resort recorded the sixth sale from its property inventory of homes and condominiums.
"We have sold three condos and three houses and the program seems to be gaining momentum," said Terry Schieber, Tullymore's chief executive officer. "We're very happy with the effort, and would like to sell the other 12 left in the inventory before the end of the summer."
The sales concept was borrowed from the auto industry where used cars are routinely traded in for new models, and the value of the used car is applied as a down payment for the purchase of a new one. If you commit to buying a house or condominium at Tullymore, the resort will buy your home for its appraised value.
While the resort would ideally like to see buyers trading up to a home of more value at Tullymore, Schieber said those with homes valued higher than the one they chose at Tullymore are not ruled out of making a deal.
Schieber said some buyers were from the area but others were from West Bloomfield and the Detroit area, Mt. Pleasant, and further north in the state.
Terry and Karen Plaxton of West Bloomfield traded in a home they had been trying to sell since 2006. The Plaxtons were very familiar with the Resorts of Tullymore & St. Ives. They owned a house at nearby Canadian Lakes for 23 years until they sold it this spring.
"When we heard about the Tullymore program we jumped at it," Terry Plaxton said." It was just a very good deal for us."
Their West Bloomfield home was 2,600 square feet and the condo they purchased at Tullymore has 1,900 square feet on the first level. By finishing off the lower level their new home will be 3,600-square feet, Plaxton said.
Plaxton who was self employed said he is moving to Tullymore to enjoy retirement.
"I'm going to play a lot of golf and Karen and I are going to enjoy living there," he said.
Steve and Lana Bach moved to Remus, outside Mt. Pleasant in 1996, bought 80 acres and built their three-level dream home with the half acre pond out back. Steve Bach said he enjoyed hunting on his land or throwing a fishing line into the pond when felt like it.
"As I got older, however, the idea of the stairs in our home didn't appeal to me," he said. Bach, a semi-retired pastor and church executive also dabbles in real estate. He bought a lot at Tullymore years earlier and became intrigued by the idea of trading their home.
He said he and Lana were also impressed with the owners of the resort and their concept of building a community in which all property owners could be proud to live. He traded in his home and 10 acres around it for a 2,500 square-foot ranch house. He too will finish the lower level
"They really want to grow a community, not just have a collection of homes," Bach said." "We wanted to be part of that community and I wanted to live somewhere that would be safe for my wife as she got older."
The resort is owned by brothers Richard, Robert, and Ronald Marino. Bach said he found the group to be kind, gracious, and willing to work with buyers in customizing their new homes.
In the past three years the developers have invested more than $50 million in the resort that is anchored by two award-winning golf courses. A dramatic $7 million clubhouse was nationally recognized as one of the country's best when it opened two years ago.
In addition to houses and condominiums, Tullymore also offers fractional ownership in four luxurious villas that make up the Residence Club. The club is part of the Registry Collection of exclusive vacation properties around the world. Owners of Tullymore units have access to this global network of the finest vacation properties and services.
The Tullymore golf course was designed by top architect, Jim Engh, of Colorado. It has won numerous national awards and is ranked15th among U.S. public resort courses by Golf Digest magazine. The older St. Ives course, designed by veteran architect Jerry Matthews of Lansing, has also won an impressive number of awards.
Last year a panel of readers of Golf World magazine selected Tullymore as Michigan's best golf resort.
For more information view: www.tullymoregolf.com
Resort & Golf Marketing
Resort's of Tullymore & St. Ives
1 (231) 972-4837