Golf News for Tuesday, July 25, 2006 | Products

Firethorn golf-wear ambassador John Rollins captures B.C. Open

Montreal-based designer and manufacturer of crossover performance fashions Firethorn announced that PGA Tour player John Rollins captured the 2006 BC Open title, bringing him one step closer to a spot on the US Ryder Cup team. Rollins, who has worn Firethorn Golf apparel on Tour for four years, capitalized on the company’s F-Dry wicking technology to keep cool in the heat of competition.

At one point in the final round, Rollins and six other players were tied at 14 under. It was a rolling five- foot clutch putt that brought Rollins his win – something he had strived to repeat since he took the Canadian Open Title in 2002. “Everybody can hit it, and hit it on the greens,” Rollins said in an AP interview. “It’s just a matter of who sinks the shots around the greens and who makes the putts when they count. This week, I did that.”

Wearing Firethorn Golf’s new F-Dry wicking polo in Aqua from the company's Urban Cool collection, Rollins was, appropriately, “cool to the finish” as one newspaper headline noted. “John has been the ultimate ambassador for Firethorn Golf,” says Mark Segall, the company’s vice president of sales and marketing. “As always, he brought his signature twist to the round: unrelenting composure under pressure. We’re celebrating his much-deserved win and rooting him on that he might secure a slot on the Ryder Cup team.”

In addition to its selection of mercerized, modal, and cotton classics, the company offers a multitude of 100 percent polyester polo styles with its trademark F-Dry moisture wicking technology. (MSRP: $29.95 - $69.95 US). By combining such performance qualities with a casual silhouette, Firethorn has created a new niche of “crossover” performance gear for the most common body types and course-to-street lifestyles.

Firethorn Golf apparel is now widely available across the U.S. and in Canada. To find a retail partner, distributor, or sales representative, please contact us today. For more information about Firethorn Golf’s 2006 polo and outerwear collection and to preview the 2007 line, visit Firethorn Golf or call 888.407.8663.

Media contact:
Kelly M. Mooney / This Just In, Inc.
503.722.4080, 801.450.1009, or kelly@tji-inc.com.