Golf News for Monday, June 14, 2010 | Products

Up & Down, Inc. introduces The Floppy soft indoor golf ball

SANTA BARBARA, Calif. -- It was an especially fun last couple of weeks at the Crowne Plaza Invitational at Colonial and the St. Jude Classic when several Hacky Sack-like indoor golf balls called The Floppy showed up at the tournaments with Arrive Golf Group's Tour Representative. The Ft. Worth Star-Telegram newspaper reported "When Lee Janzen retrieved a spongy indoor practice ball at the Colonial range, he jokingly fired at John Daly from about 30 yards. Not missing a beat, Daly struck the ball in mid-air and sent it back toward Janzen, drawing "ooohs" and "aahs" from about a dozen people who witnessed a feat that drew comparisons to Woods' memorable TV commercial," wrote staff writers Eric Zarate and Jimmy Burch.

The Floppy® is the first indoor golf ball of its kind. It is made of a proprietary fill core, surrounded by a rubber shell and a hand-knit cover. The Floppy® spins like a real golf ball with true feel and feedback. Aim at a wall or window and the ball bounces back towards the player without damage. Professional players work pitch and chip shots and improve their short game using the ball. This is safe for them to use in hotel rooms to confidently accelerate through impact indoors and get practice time in anywhere.

The Floppy is manufactured by Up & Down, Inc and is available at selected locations at Dick's, Golf Galaxy, Edwin Watts, PGA Tour Superstores and Roger Dunn.

About Arrive Golf Group
Arrive Golf Group, LLC is a full service professional business development firm providing corporate clients with expertise in all aspects of developing, entering, and managing product introduction into the U.S. golf market. Headquartered in Dallas, Texas, AGG effectively sells to key accounts at golf retail and assists companies' hire, train and manage their sales force, as well as evaluate marketing and communication strategies. Visit http://www.arrivegolfgroup.com. Follow us on Facebook/Arrive Golf Group.

About Up & Down
Established in 2004, Up & Down, Inc is the maker of innovative golf products including The Floppy®. The Floppy® is a unique Patent Pending designed indoor golf ball that gives the golfer realistic feedback. For more information about this and other products visit our websites www.thefloppy.com and www.upanddowninc.com.



 
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