In honor of its founder, Aquatrols Corp. continues its support of the Aquatrols Robert A. Moore Endowment Fund with a $10,000 donation to The Environmental Institute for Golf, the philanthropic organization of the Golf Course Superintendents Association of America (GCSAA).

With the donation, Aquatrols eclipses the $100,000 mark in total benefaction to the fund. Moore's daughters, Tracy Jarman and Demie Moore, made the donation at the 2010 Golf Industry Show in San Diego. It funds research specifically for optimizing the growing environment for golf course turf, with specific goals for increasing the effectiveness of applied water, fertilizers and pesticides and thereby reducing the total requirements.

"The goal is to develop maintenance practices that result in excellent playing conditions with minimal impact on the environment and consumption of resources," said Clark Throssell, Ph.D., GCSAA director of research. "The fund also recognizes Robert Moore's and Aquatrols' contributions and ongoing commitment since 1955 to optimizing the turf growing environment through more effective use of water and other resources."

"Being the person and company that invented and pioneered the use of soil wetting agents in the turf and ornamental industry worldwide, Robert Moore, his family and Aquatrols have always had a vision that went beyond their product sales to the contributions they could make to more efficient, effective and environmentally sound use of resources in the maintenance of turfgrass and production of ornamental plants," said Jarman, Aquatrols president and CEO. "Considering that my father was in applied research before starting Aquatrols, and with applied research and development being of key importance to Aquatrols, establishment of a research endowment fund is a fitting way to give back to the industry and recognize the contributions made by Robert Moore and Aquatrols."

Aquatrols is a supporter at the Platinum Tee Club level of donors who contribute $5,000 or more annually to The Institute. Aquatrols is a GCSAA Silver Partner and is also recognized at the Presidential Club level in The Institute's cumulative giving program for donating between $100,000 and $249,999 since 1987.

Aquatrols is a specialty chemical company engaged in the discovery, development and commercialization of uniquely effective products and formulation technologies. These technologies provide water, energy, labor and other resource savings for the turf, ornamental, agricultural and snowmaking industries worldwide. For more on Aquatrols, visit www.aquatrols.com.

The Environmental Institute for Golf is a collaborative effort of the environmental and golf communities, dedicated to strengthening the compatibility of golf with the natural environment. The Institute concentrates on delivering programs and services involving research, education and outreach that communicate the best management practices of environmental stewardship on the golf course. For more on The Institute, visit www.eifg.org.

GCSAAGCSAA is a leading golf organization and has as its focus golf course management. Since 1926, GCSAA has been the top professional association for the men and women who manage golf courses in the United States and worldwide. From its headquarters in Lawrence, Kan., the association provides education, information and representation to more than 20,000 members in more than 72 countries. GCSAA's mission is to serve its members, advance their profession and enhance the enjoyment, growth and vitality of the game of golf. Visit GCSAA at www.gcsaa.org.

For more information contact:
Teri Harris, EIFG senior director, development, 800-472-7878, tharris@gcsaa.org
Jana Hampton, Aquatrols, 800-257-7797, jana.hampton@aquatrols.com