Golf News for Thursday, February 18, 2010 | Products

Tail of the Tiger golf ball gift set launches major controversy

The launch of this controversial new product breathes truth into the 'Year of the Tiger' prediction of tumultuous times ahead.

In the first two weeks since its introduction, the Tail of the Tiger golf ball gift set
has had an amazing ride.

The Timeline:

January 28, 2010 -set up small booth at PGA Show
January 29, 2010 - Fox News does interview
January 30, 2010 - the wildfire begins to glow
January 31, 2010 - Tail of the Tiger Mistress golf balls have gone global
February 1, 2010 - Website is live, and the orders begin to come in
February 2, 2010 - Gloria Allred steps up to the microphone
February 3, 2010 - first cease and desist order
February 4, 2010 - first 1000 gift sets sold
February 5, 2010 - national media shows 90% support for our product
February 8, 2010 - calls from our banker in bewilderment
February 9, 2010 - Sales are brisk…a set selling every 4 minutes
February 10, 2010 - every major golfing magazine turns down our $50,000 ad campaign
February 11, 2010 - full page color ad will run in Popular Science magazine in spring

I would like to personally thank the countless people who have supported our new novelty gift idea. The response has been overwhelmingly positive.

And I truly appreciate all those who have received this in the spirit with which it was meant - a light, humorous reprieve from all the tense commentary resulting from this scandal.

Michael Caldwell
Creative Classics Inc.
www.tailofthetiger.com
604.628.7219



 
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