Golf Tourism Scotland has announced a programme of special seminars that will offer unique insights from some of the country's brightest business minds. The GTS Regional Forums will be held at venues across Scotland and provide invaluable advice to businesses in the travel, hospitality and golf service sectors.
The four afternoon sessions will bring together insightful presentations from leading practitioners in golf-related promotion, website design and photography. They will also include a Q&A session with the panel and a networking lunch.
According to GTS chairman, Nick Hunter, the forums will provide the ideal start to the new season. "The year ahead will be crucial for golf businesses wanting to put the difficulties of 2009 behind them," he commented. "With confidence returning and a calendar packed full with high-profile events in Scotland, 2010 will be an opportunity to promote rather than consolidate, and the Regional Forums have been devised to provide expert guidance on how best to do that."
Heading up the impressive line-up is award-winning golf course photographer Mark Alexander who will divulge the secrets of capturing great images and how to use them to attract business and generate revenue. Ian McCaig, from The Edge, will reveal the unwritten rules that govern successful websites while PR specialist Yvonne Alexander will explain how to attract visitors by getting your stories told.
The series of four sessions will take place during February and will be open to all GTS members and any golf related businesses looking to promote their business and maximise profits.
Media notes
1) Golf Tourism Scotland (GTS) was formed in 2005 with the aim of raising the standards of Scotland's golf tourism in areas of product development, marketing, training and research.
2) GTS has around 130 members involved in almost every area of Scotland's golf tourism.
3) The GTS Regional Forums will take place in February. The confirmed dates are the 9th in Inverness (venue tbc), 11th at North Berwick Golf Club, 16th at the Inn of Lathones in Fife and on the 18th at Cameron House near Loch Lomond.
4) Mark Alexander is an award-winning golf course photographer and established journalist whose work has appeared in various magazines including Golf Monthly, Golf International and Golf Course Architecture. For more information visit www.markalexanderphotography.co.uk
5) Ian McCaig looks after the marketing and product development side of The Edge, one of Scotland's most creative marketing companies. For more information, please visit www.gettheedgeonline.com
6) Yvonne Alexander heads up a specialist PR firm which services a host of clients ranging from golf course architects, international resorts and golf trade bodies. For more information visit www.thewordassociation.biz
7) For more information on Golf Tourism Scotland, please visit www.golftourismscotland.com. To join GTS, visit www.golftourismscotland.com/join
For further quotes, interview opportunities and images contact the GTS press office at pr@golftourismscotland.com or call Yvonne Alexander on:
Office: +44 (0) 1337 858807
Out of Hours: +44 (0) 7976 369 260
