NEW YORK -- President and CEO Michael Setola announces that Greg Norman Collection has entered into a licensing agreement with Vantage Apparel to sell and distribute GNC apparel into the corporate sales channel. The new agreement is effective immediately.
Product design, sourcing, quality control and related matters will continue to be overseen by Greg Norman Collection. Additionally, the existing sales force will remain intact.
"This partnership will allow us to better service and sell this channel of business with our existing sales force and raise the standard of performance our customers expect" said Michael Setola. "Vantage is an industry leader in the corporate marketplace and I look forward to growing our business together."
Greg Norman Collection originally launched its corporate division in 2004 and has experienced double-digit growth every year since its inception.
Ira Neaman, CEO Vantage, states "This partnership with Greg Norman Collection is a timely and important opportunity for Vantage to bring our experience in the corporate arena to the fastest growing brand in the corporate market. Utilizing GNC's design and product development skills, combined with the existing sales team and our operations and world-class customer service teams is a dynamic combination for growth."
About Greg Norman Collection
Built upon a unique combination of performance, luxury and style, Greg Norman Collection is a leading worldwide marketer of golf-inspired sportswear for men and women. Established in 1992, Greg Norman Collection is inspired by one of the world's leading golf professionals, the man they call "The Shark." Reflecting his adventurous spirit and confident, independent style, the Collection captures Greg Norman's powerful elegance, enthusiasm and passion for an individual design sense.
About Vantage Apparel Group
For over 30 years, Vantage Apparel has been the top ranked brand of identity apparel chosen to promote the names and logos of the country's leading corporations, resorts, golf courses, colleges and casinos. The company manufactures and stocks more than 800 styles of fashion apparel designed specifically for the corporate market.
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Jennifer Hawkins
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