Golf News for Monday, September 22, 2008 | People

Chuck Conner joins Ad In The Hole-USA as an Executive Consultant

CHARLOTTE, N.C. -- Chuck Conner, Principal at Conner Consultants, has joined Ad In The Hole-USA as an Executive Consultant responsible for all sponsorship and marketing efforts nationwide.

"Chuck Conner brings to AD In The Hole-USA a 20-year career in sponsorship, content distribution and sales representation for leading national companies across the United States," said Doug Malecki, CEO of Ad In The Hole-USA, in Charlotte, NC. "There are few people with the knowledge and expertise that he brings to marketing within the golf industry."

Conner spent nearly 13 years at the Golf Channel, most recently focusing on strategic partnerships where he oversaw all sponsorship activity within the automotive and technology categories, as well as several of the networks most high-profile sponsorship platforms, including Golf Channel HD, the PGA Tour Fall Series, the Champions Tour and the Studio G tournament activation program.

Prior to that, Conner served as Regional Vice President for the Golf Channel's Affiliate Sales division responsible for selling the network to cable and satellite operators, and additionally had oversight of Canadian Distribution, New Media and Local Advertising Sales, winning two national awards for outstanding network performance. Previous to joining the Golf Channel, Conner was the Director of Advertising and Affiliate Sales at SportsChannel, Cincinnati, now FoxSports Ohio.

Conner joins Ad In The Hole-USA in an effort to build an extensive sponsorship network utilizing golf cups, clubhouse real estate, online and optical messaging and other associated elements. The integrated medium offers marketers a one-of-a-kind opportunity to reach the high-end consumer in a relaxed, yet focused environment.

"Ad In The Hole is a tremendous asset for marketing within the golf industry. The platform is unique and provides advertisers who target the upscale golfer with unequaled recall rates, tremendous frequency and a completely uncluttered environment," said Conner. "Where else can you own the mind-space of an affluent consumer for several consecutive hours but on a golf course? I'm very excited to be working with the Ad In The Hole-USA team, and believe that the platform will quickly become a medium of choice when marketers roll out new products targeted at the golf marketplace or high-end consumers in general."

A graduate of Morehead State University, Conner resides in Orlando, FL, with his wife Jeri and two sons.

About Ad In The Hole - USA:

AITH-USA is a new, unique, patented branding program based on the simple principle of placing an ad at the bottom of the cup of golf course holes. Since being introduced in the United States in the spring of 2008, golf clubs coast to coast have joined AITH-USA. This new marketing medium is enabling many of the world's largest corporations, including Fortune 500 companies and the most prestigious firms in the fields of automobile manufacturing, banking, investment/finance, credit cards, air transportation, computer technology, breweries, distilleries, carbonated beverages, sporting equipment and telephone companies, to successfully reach targeted upscale consumers nationwide. For more information about sponsorship, contact AITH-USA at (407) 967-1651; e-mail: chuckconner@aithusa.com or visit www.aith

CONTACT:
Teddie O'Keefe
800-222-0461, ext 104
tokeefe@hospitalitygolfmarketing.com



 
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