KIRKLAND, Quebec (April 6, 2006) -- Stephen Ames, recent winner of The Players
Championship (TPC) and now preparing for this week's Masters, has teed-up with
Pat Quinn, Sandra Post, Rod Black, Gaétan Boucher, and the Making the
Connection(R) (MTC) program to encourage Canadians to take action to lower
their cholesterol in order to reduce the risk of cardiovascular disease such
as heart attack or stroke.
"I'm proud to be part of the Making the Connection program," says
Stephen. "My father has a family history of high cholesterol and because of
this and my age I also need to monitor my cholesterol closely. I understand
how important it is that we take the steps to keep our cholesterol under
control, and I want to encourage other Canadians to do the same to protect
their heart health."
Stephen Ames is coming off one of the biggest wins in his career,
defeating the world's top players to take the recent Players Championship. A
native of Trinidad and Tobago, Ames became a Canadian citizen in December 2003
and he and his family now call Calgary home year round. With his recent win,
Ames rocketed up the Official World Golf Rankings to 27th place, up from 64th
place which led to an invitation to play at the prestigious Masters Tournament
in Augusta, Georgia. The win also moved him up to 6th place on the current
2006 PGA Tour Money List.
MAKING THE CONNECTION AND ITS PLAYERS
Making the Connection is a partnership that includes the Canadian Lipid
Nurse Network (CLNN), the Canadian Association of Cardiac Rehabilitation
(CACR), Diabetes Quebec (DQ), the Heart and Stroke Foundation of Canada (HSFC)
and Pfizer Canada. Since its inception in 2001, Making the Connection has
helped Canadians become better informed about their heart health through its
interactive Web site (www.makingtheconnection.ca) and toll-free information
line (1-877-4-LOW-LDL), more than 50 public forums in over 35 Canadian cities,
radio shows, and public awareness events. Well-known Canadian personalities
Rod Black, Gaétan Boucher and Sandra Post have been working with the program
since 2002. Pat Quinn joined the team in 2004, and now the program welcomes
the involvement of Canadian golfer Stephen Ames.
All of the MTC partners and celebrities have made a commitment to help
Canadians understand the health risks of high cholesterol and the importance
of taking steps to manage it.
"Research continues to show that lowering cholesterol reduces the risk of
heart disease and stroke," says Liz Helden, Lipid Nurse Specialist, Hamilton
Health Sciences, Hamilton, Ontario. "It is wonderful to see Pat, Sandra, Rod,
Gaétan, and now Stephen Ames, so committed to helping motivate others to take
control of their cholesterol."
MAKING THE CONNECTION 'LINKS' WITH PREMIER CANADIAN GOLF EVENTS
New this summer, the Making the Connection program will be involved with
two premier golf events, providing a unique opportunity to help promote
heart-healthy living. Golf promotes physical activity, which along with
following a healthy diet and maintaining a healthy weight, plays an important
role in managing cholesterol levels.
The Making the Connection Legends of Golf will bring together two of
golf's greatest legends, Jack Nicklaus and Tom Watson, playing head-to-head
June 19 and 20 at Dundarave Golf Course at The Rodd Brudenell River Resort in
Prince Edward Island. (For ticket information visit:
www.legendsofgolfpei.com.)
And, August 6 to 8, Stephen Ames will play in the TELUS Skins Game at the
Fairmont Banff Springs in Banff, Alberta. Ames returns to defend his TELUS
Skins Game title in front of his home province fans at one of Canada's most
historic golf courses. PGA Tour star Sergio Garcia joins Ames and three other
players to be confirmed in April. Making the Connection will be a primary
sponsor of the event.
The Heart and Stroke Foundation of Canada is the designated charity for
both of these events.
KEEPING CHOLESTEROL AT PAR
Millions of Canadians are living with high cholesterol(i). While
cholesterol is necessary for important body functions, too much cholesterol in
the blood can contribute to the blockage of blood vessels, which can lead to
cardiovascular disease such as heart attack or stroke(ii). Cardiovascular
disease is the leading cause of death in Canada(iii).
In addition to high cholesterol, other risk factors for cardiovascular
disease include obesity, lack of physical activity, diabetes, high blood
pressure and smoking(iv). People with diabetes, a chronic disease affecting
millions of Canadians, have a heightened risk for heart attack and stroke (two
to four times more)(v). Managing their cholesterol can prevent or
significantly delay some of the medical complications associated with
diabetes.
"If you are one of the people who cannot control your cholesterol with
lifestyle changes, like diet and exercise, you are not alone," says Liz. "High
cholesterol is a condition that requires a lifelong commitment to control. In
addition to healthy lifestyle changes, many Canadians also need the help of
cholesterol-lowering medication to help manage their cholesterol and prevent
cardiovascular disease(vi). People should not feel frustrated; just speak to a
health care professional for more advice."
The interactive Making the Connection Web site
(www.makingtheconnection.ca) and toll-free information line 1-877-4-LOW-LDL
(1-877-456-9535) are valuable resources for Canadians interested in learning
more about cholesterol and how it affects their health.
(i) Promoting Heart Health in Canada: A Focus on Cholesterol. P. 14.
November 1991.
(ii) Heart and Stroke Foundation
ww2.heartandstroke.ca/heartdisease/riskfactors/cholesterol/p.1.
(iii) Statistics Canada. Deaths, 2002. Available at http://statcan.ca.
(iv) Canadian Medical Association Journal. Recommendations for the
management of dyslipidemia and the prevention of cardiovascular
disease. 2003.
(v) Diabète Québec. Cardiovascular Diseases.
http://www.diabete.qc.ca/html/le_diabete/complications/cardio.html
(vi) Heart and Stroke Foundation of Canada. Risk Factors - Cholesterol.
June 2001.
For further information: or to speak to a Making the Connection partner,
please contact: Dana Allison, Edelman, Tel.: (416) 979-1120, ext. 318
