TORONTO (March 30, 2006) -- Element 21 Golf Company ("E21") announced today that it has set up a new call-in and customer service center, full assembly facilities, warehousing, and shipping and receiving. All of the business data generated is being integrated into a comprehensive computerized tracking / database management solution.
"This integrated system provides access to key information specific to running large-scale operations tailored to our needs as a golf company," commented Bill Dey, Executive Vice President and General Manager of E21. "This is a very cost-effective solution for today and is scalable to where we want to be in the future. All new inventories that will arrive during the second half of April are being shipped direct to the distribution center for assembly, packaging and subsequent shipping."
In parallel to this move, E21 has now moved to new corporate offices, located at 200 Queen's Quay East in downtown Toronto. It is a much larger facility and is able to accommodate additional staffing now and in the future. The office is located directly across the street from a popular city driving range that is always useful as a nearby testing center.
"We are now properly set up to handle domestic and international sales," stated Dr. Natalyia Hearn, E21's CEO and President. "These moves are essential to our ability to successfully meet current and future product demand, and allows our corporate team to devote more resources to growing of the business. The integrated systems we are utilizing are similar to what many large and small companies use around the globe. Our assembly and distribution center, which is a short 20 minutes drive from our new corporate offices, is also able to deal with custom club building for both our customers and growing following of PGA Tour players."
About Element 21 Golf Company:
E21 holds the exclusive right to manufacture golf products using proprietary E21 Alloys. Through a sophisticated multi-technology production path E21 manufactures shafts, drivers, and other clubs with marked improvements in distance, accuracy and feel over competing products. In recent months a number of high-profile golf professionals have switched to or began testing E21's Eagle One shafts. E21 Alloys are 55% lighter and offers 25% strength to weight advantage over Titanium alloys, the current standard in the golf equipment industry. The advanced dynamics of E21 Alloys and the material economics offer a performance-enhanced alternative to manufacturing driver clubs with Titanium, the largest segment of the annual 4 billion dollar golf equipment marketplace.
E21 recently announced its "Golf Shot Around the World Mission" in celebration of the 35th anniversary of Alan B. Shepard Jr.'s historic Apollo 14 Mission. Just about every single record for distance in the golf industry will be shattered this fall when an astronaut will hit a golf ball into orbit around the earth -- using an E21 golf club. It is only natural that this event takes place on the International Space Station, considering that E21 Alloys are also used on the Space Station in high-strength, fatigue-resistant applications.
E21 Golf -- The Evolution Is Inevitable!
