GAITHERSBURG, Md. -- Pride Sports Group, the world’s premier golf accessory company and manufacturer of Pride Golf Tees and Softspikes-brand cleats, has announced that Travis Bailey has been promoted to International Sales Coordinator. In this capacity, Bailey will oversee sales operations in Australia, South America, South Africa, China, South Korea and Canada for Softspikes cleats and Pride Golf Tees, the world’s #1 selling golf cleat and tee lines, respectively.

Prior to being named International Sales Coordinator, Bailey served as Canada Territory Manager for Pride Sports, where he was responsible for green grass operations, strategic marketing and sales programs within the Canadian marketplace. In this role, Bailey was instrumental in developing a partnership between Pride Sports and the Canadian PGA’s Retirement Advantage Program.

“Travis has been one of the driving forces behind Pride’s success in the Canadian marketplace,” said Dan Tilton, Vice President, Pride Sports Group. “In assuming the sales management responsibility for additional markets in South America, Asia and South Africa, we feel there is no one better qualified to help enhance our position as the world’s #1 selling golf cleat and tee lines.”

Pride Sports was formed in January 2003, following Pride Manufacturing Company’s purchase of Softspikes, Inc., and its sister company Trisport, Ltd. of England. This acquisition essentially formed the world’s premier golf accessory company, as Pride and Softspikes are the world’s leading manufacturers of golf tees and golf cleats, respectively. In addition, Pride Sports is the world leader in the design and manufacture of cleats, spikes and receptacles for the entire golf footwear industry.

Contact:
Heather Pennetti
hpennetti@mastrocomm.com
Tel.: 732-469-5700