SALINE, Mich. -- Sentient Sports has installed its Indoor Golf Environment (IGE) at Manhattan Athletic Club in New York. Along with providing existing members an exciting, new amenity that allows them to practice golf and play virtual rounds, the IGE has also become a selling plus for prospective members, an excellent tool for fundraising, and a way for the club to promote itself through contests and events.
John Schmidt, general manager of Manhattan Athletic Club, stated, “By adding Sentient’s IGE, we have been able to generate new revenue streams by booking tee times and practice sessions, hosting lessons, administering closest to the pin contests, in game co-operative advertising, and by signing on new members. We have also been able to introduce fresh and exciting ways to host fundraising events. Our club recently held a successful fundraiser for the Susan G. Komen Breast Cancer Foundation using a ‘Closest to the Pin’ contest.”
Sentient Sports President, Mike Olsen, commented, “We are extremely pleased to introduce our Indoor Golf Environment into the Manhattan Athletic Club. Placement at such an elite and well respected athletic facility provides a unique opportunity to expand the reach of golf in a non-traditional way. The indoor golf model they have established will be a benchmark for the rest of the fitness and athletic club industry.”
Based in Saline, Michigan, Sentient Sports is a leading high-end technology solution provider promoting brands and products to the golf consumer demographic and the golf trade through the use of interactive and simulation technologies. Established in 2003, Sentient Sports is currently a distributor and integrator of various golf analysis applications and technologies. In just two years, Sentient Sports has established customer relationships with many of golf’s most prominent retail chains, country clubs, industry professionals, and residential customers, as well as many Fortune 1000 companies.
EDITORIAL CONTACT:
Matt Frelich
Vice-President of Sales & Marketing
SENTIENT SPORTS
Office: (734) 944-1542; Toll Free: (866) 465-3576
email: mfrelich@sentientsports.com
