Golf News for Monday, June 20, 2005 | Products

SunBuster Sunglasses earn four top ten finishes on Tour

Farmingdale, NY- Innoventions Enterprises, makers of the GustBuster® Umbrella, the #1 Umbrella In Golf, and SunBuster® sunglasses is pleased to announce that four Professional Tour players wearing SunBuster's PuttReadersTM Sunglasses finished in the Top 10 on the Nationwide, Futures and Champions Tours this past weekend. SunBuster earned a Top 10 and a Top 20 finish on the Nationwide Tour at the LaSalle Bank Open, two Top Ten finishes at the Lima Memorial Hospital Futures Classic, and a Top Ten finish on the Champions Tour at the Bayer Advantage Classic.

SunBuster's trademark "purple" PuttReaders lens has quickly become the hottest product in the golf industry and on the Professional Tours. In the past, the Tour Players have been hesitant to wear eyewear during their round. That's because no one has ever thought to address the problem of (ESD) Eye-Plane Shift Distortion, one of the most common problems facing golfers who wear ordinary sunglasses while they play. SunBuster Sunglasses with GolfCorrect™ Technology are designed and optically ground to eliminate ESD. A proper golf posture requires that the chin be lifted so that the shoulders can freely rotate during the swing. Lifting the chin causes the golfer to lower his or her eyes and look through the bottom half of the lens to see the ball. This is what causes ESD if you're wearing ordinary sunglasses. Sunbuster's GolfCorrect lenses are de-centered and optically ground to provide a clear, crisp, undistorted view of the golf ball and feature a "purple" PuttReadersTM lens that selectively filters light in the visible spectrum so that golfers can see the fairways, pins, and putting surfaces with perfect clarity, contour definition, color separation, and depth perception. The revolutionary new lens brings out the contours and eliminates the guesswork normally involved in reading a green. With this kind of technology on your side, fewer putts per round and lower golf scores are just around the corner.

"Every week we have 8 to 10 Tour players approach us and ask to try our sunglasses, this week was no different," said Steve Asman, President of Innoventions Enterprises. "The most amazing part is that almost every one of them decides to put them into play the same day. Usually the Tour players want to work with something for a week or two before they decide if they're going to use it. They want to make sure it's going to help their game. But the increased clarity and definition they experience when they put these sunglasses on is so significant that they simply can't take them off. That's how good this technology is. Right now we have over 35 Tour players and caddies wearing our PuttReaders sunglasses on the Professional Tours and that number keeps growing. Just look for our trademark "purple" lens the next time you watch any of the professional tournaments on television. If it's purple...it's a PuttReaders lens, it's that simple."

PuttReaders are a product of "true color science". This optical marvel blocks much of the color green the eyes see in a putting green. This brings out the blacks, reds and yellows which are the colors the brain needs to better read the subtle break-defining elements of grain, contour and undulation.

For more information on SunBuster Sunglasses call (866) SUN BUSTER or visit their website at www.sunbuster.info

Media members interested in testing any of the SunBuster products for an editorial review should contact Joe Wieczorek joe@themediagroupinc.com or Bart Henyan bart@themediagroupinc.com of the Media Group at (847) 956-9090.

Media Contact:
Joe Wieczorek
The Media Group, Inc.
(847) 956-9090
E-mail: joe@themediagroupinc.com