Avon Colorado - Action Television continues it's success of the Golf Life series, with its Golf Life Gear episode featuring the patented roll groove technology of the Guerin Rife Two Bar™ Putter and the GPS satellite-based technology of the SkyCaddie™ from Sky Golf. Both products are tested and demonstrated by three independent participants, two amateurs and one retail sales rep from Edwin Watts Golf Shops at Champions Gate Resort in Champions Gate, Florida.

The reality show format showcases each product from the golfer's point-of-view. Viewers will identify with the golfers and have the chance to learn how they can improve their own games with a non-biased view of each product. Multiple interviews and final comments were gathered from dealer reps, as well as low and high handicappers.

According to Guerin Rife VP of National Sales, Chris Barfield, "We're very excited about the opportunity to do the show. The format is going to show the results.. so unlike a commercial. It's more like live testimonials where real golfers get to use the product and tell us what they think."

Tony Duran, from The Duran Group, a gold industry marketing firm who works with clients like Guerin Rife and Sky Golf, believes a show like this is "...very much needed, because the format gives average golfers a chance to try the product and give honest opinions on products that they may not even realize are available, and the reality is these products are many times superior in quality to the larger advertisers."

Executive Producer, Michael Billingsley, of Action Television, adds "You can plan for a program like this, but during production you really find out how well the concept works. Based on feedback we received from the product reps and the testers, I know we have developed a program that will be very popular with viewers and golf product companies."

Golf Life Gear can also be viewed through streaming video, along with all Golf Life episodes on golflife.net at their own leisure. Golf Life is currently airing in prime time in over 65 million homes on regional sports networks including Fox Sports Net, Comcast Sports Net and independents like Sun Sports and YES Network, as well as KTVT-CBS Dallas and KLAS-CBS Las Vegas.

Action Television offers more than 10 years of experience in the production and distribution of over 200 episodes of several long running series and multiple event programs.

Media Contact:
Stephanie Billingsley
Communications Coordinator
970-949-5593
steph@dvcomedia.com