Laguna Beach, Calif. - For vendors that sell to management companies, private clubs (including equity clubs), privately owned public and municipal golf courses, the Association of Private Clubs & Directors (APCD) and The BoardRoom magazine have created a "can't miss" opportunity. Increase your sales and improve marketing techniques by attending the third annual "Marketing to the Golf Industry Workshop," which will be held June 12-13, 2005 at Boca West Country Club in Boca Raton, Fla.

Speakers include industry professionals and marketing experts, while panel discussions with management companies provide a fresh insight into the decision making process. Throughout this workshop, vendors will have the opportunity to network with colleagues and industry leaders.

On June 12, just prior to the commencement of the "Marketing to the Golf Industry Workshop," an awards luncheon will also be held to honor winners of The BoardRoom magazine's "Excellence in Achievement Awards." The awards recognize vendors for overall excellence, achievements, innovation, vision for future growth and impact on club operations.

Later that day, the CMAA's Seminole Region and Jay DiPietro, Boca West's general manager, will host a dinner to benefit local children's charities. All workshop attendees are invited to attend this gala event where there is the opportunity to meet and interact with approximately 500 general managers, golf professionals, superintendents, board presidents and others. Winners of The BoardRoom magazine's "Excellence in Achievement Awards" will also be recognized on stage during this event.

For additional information, or to register, please visit www.apcd.com and click on "events." Questions? Please contact John Fornaro or Bill Thomas at (949) 376-8889. Limited seats remain!

Media Contact:
Melissa McWilliams
melissa@apcd.com
(949) 376-8889, ext. 104