BETHLEHEM, Pa. -- FlightScope by EDH Sport, a premier
ball-flight monitor, now is being used by Performance ClubWorks, a custom
club-fitting and golf retail operation based in Connecticut. FlightScope
currently is in use at the Performance ClubWorks Custom Club Fitting &
Golf Shop at Golf Quest Family Sports Center in Southington, Conn., which
had its grand opening March 1. Additional FlightScope systems will be
installed at Stony Hill Custom Golf in Bethel, Conn.
"I had high expectations for FlightScope, and so far it is exceeding my
expectations," said Scott Ward, owner of Performance ClubWorks. "Our goal
is to be the best at what we do, so we purchased the best equipment that
money can buy. We have gained instant credibility with FlightScope, whose
technology includes the unique capability of doing club comparisons side
by side. Our philosophy is one-to-one marketing, and FlightScope is the
best fitting tool I have ever used."
Performance ClubWorks, a full-service golf shop, is a new subsidiary of
Stony Hill Custom Golf, which opened its first location in Bethel, Conn.,
thirteen years ago. The staff of Performance ClubWorks, recognized
nationally with several awards, tests the latest clubs, shafts and
combinations in its technology center, offering the best findings to
customers to try for themselves. FlightScope is an integral part of the
fitting process which takes place outdoors at the driving range, featuring
72 heated and covered tees.
"First-class facilities in the golf industry use first-class technology to
help their businesses and their clients perform," said Marc Solda,
president of EDH Sport. "EDH Sport has worked hard to help spread that
message throughout the industry, and we now are seeing the results.
FlightScope's benefits for club fitters, teaching academies, green grass
facilities, ranges and retailers now are widely recognized."
FlightScope is in use at high-profile teaching academies and club-fitting
venues around the world. Introduced at last year's PGA Merchandise Show in
Orlando, Fla., the portable indoor-outdoor ball-flight monitor employs a
Phase Array Tracking Sensor and proprietary technology to record
accurately the ball in flight and to provide actual launch data. The
characteristic distinguishing FlightScope from existing launch monitor
technology is that FlightScope is the only product in the world that can
record the ball flight accurately in the precise environment in which the
ball travels, thereby providing actual rather than implied data. The
resultant ability of golfers, club fitters and instructors to see the
actual ball trajectory at various angles allows them to make precise
adjustments for enhanced performance.
Awareness of the advanced technology of FlightScope by EDH Sport has
increased vastly this past year. FlightScope provided its technology to
Golf Digest for use during some of the magazine's equipment testing
sessions for its second annual "Hot List" published in its February 2005
edition. Multiple FlightScope systems now are in use at the Butch Harmon
School of Golf at Rio Secco Golf Club in Henderson, Nev. Also, FlightScope
technology was installed last year at the PGA of America Learning Center
in Port St. Lucie, Fla., and was featured during Play Golf America Day and
during the PGA Teaching & Coaching Summit.
EDH, founded in 1989 by Henri Johnson, an inventor and electronic
engineer, is a product-development company based in Stellenbosch, near
Cape Town in South Africa, with its U.S. office in Bethlehem, Pa. EDH,
which develops products for the military and sports markets, has as its
core expertise the design and development of 3D tracking radar systems. In
2003 the EDH Golf system was launched under the name "FlightScope."
For more information, see www.edhsport.us or call 866-GOLF-EDH.
