Golf News for Friday, April 8, 2005 | Products

PeakVision Sports Announces New ‘See Better – Play Better’ Tournament Program

(OVERLAND PARK, Kansas) – PeakVision Sports – maker of sunglasses designed specifically for golfers and featuring patented Dual-Zone technology in its 100-percent, distortion-free lenses – today announces its popular “See Better – Play Better” Tournament Program is now available for corporate, charity and other group golf outings throughout America.

The innovative program was successfully tested at two PGA TOUR Pro-Ams and one Champions Tour Pro-Am to date: the Chrysler Classic of Tucson, and the Ford Championship at Doral (Miami, FL) on the PGA Tour, and the Greater Hickory Classic at Rock Barn on the Champions Tour. The Bayer Advantage Classic and SBC Classic (Champions TOUR), and the BMW Charity Pro-Am at the Cliffs (Nationwide TOUR) are among the events that have selected PeakVision sunglasses as one of the primary tee gifts in their Pro-Am package.

Jim Correll, Executive Director of the Greater Hickory Classic at Rock Barn Golf Club, strongly endorses PeakVision’s new program and product.

“Throughout the entire tournament week, I heard accolade after accolade from Pro-Am participants, VIPs, Champions Tour officials, Players, Caddies and Volunteers regarding PeakVision Sports performance eyewear,” says Correll. “It is rare that I find a product and a company that I am willing to endorse to my friends and fellow Tournament Directors, however I am proud to provide PeakVision Sports with my highest endorsement of their performance eyewear for golf.”

Unique to servicing Pro-Ams, PeakVision representatives typically attend the events to custom-fit participants with sunglasses that have the best optical performance and fit for their individual needs. Pro-Ams also benefit from volume pricing of PeakVision sunglasses as special tee prizes, usually eliciting responses like “Wow!”, “These are so good, are they legal?” and “I see better with PeakVision glasses than with the naked eye.”

“We are excited to offer the ‘See Better – Play Better’ Tournament Program to event organizers searching for alternatives to traditional, hackneyed prizes,” says Scott Berg, President of PeakVision Sports. “Equally exciting is the rapid adoption of PeakVision sunglasses within the professional golf ranks and by everyday golfers who realize the game improvement that goes with enhanced on-course vision.”

In addition to golfers performing at higher levels wearing PeakVision sunglasses in blinding sunlight and overcast skies, they are also popular among avid skiers, professional baseball umpires and performance pilots.

About PeakVision Sports

The first major innovation in golfer-sunglass technology in more than 40 years, PeakVision Sports’ high-performance eyewear represents a radical step in optical design and manufacturing. The vast majority of sunglasses since the 1960s have had single-filter, polycarbonate lenses incapable of properly managing the light extremes of the bright hues of the horizon and sky and the dark hues of terrain and landscape.

A paradigm-shifting breakthrough in sunglass design, PeakVision’s innovative Dual-Zone lenses feature neutral-density gray tinting in the upper zone that reduces glare and allows for accurate distance perception. The amber-tuned color in the lower zone highlights the contours of the green for better reads of putts than with the naked eye. Incorporating these two filters into one lens allows golfers to perfectly balance the light extremes of turf and sky to create optimal visual acuity and enhanced speed of perception.

The material used in PeakVision Sports lenses is a revolutionary optical polymer that offers superior optical clarity and uniformity, scratch resistance, durability and ultra-light weight compared to polycarbonate. This material is the latest in optical polymer technology and used in military helicopter windscreens because of its’ shatterproof, highly scratch resistant and superior optical performance characteristics.

PeakVision eyewear also provides 100 percent UV400 protection from the entire spectrum of dangerous UV radiation.

The company recently unveiled four distinct, stylish models: Classic, Chip, Shot and Neva. All men’s and women’s Classic and Chip models are available in six stylish finishes (matte and polished black, matte and polished tortoise, polished graphite and metallic silver) with interchangeable lenses. MSRP: Classic ($129), Chip ($149), Shot ($149), Neva ($139).

For more information, call 888.856-3419, email sales@peakvisionsports.com or visit www.peakvisionsports.com .



 
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