PGA Professionals and golf retailers from around the country will test the latest equipment and accessories; play in an industry tournament and network with peers at the award-winning Badlands Golf Club in Las Vegas for the PGA Fall Expo Tournament and Demo Day, Aug. 25, 2008.

Scheduled the day before the annual industry fall marketplace, the PGA Fall Expo Tournament and Demo Day traditionally offers the very best opportunity to try before you buy and re-connect with manufacturers, retailers and industry leaders prior to a full schedule of sourcing and education programs at the Mandalay Bay Convention Center, Aug. 26-27.

PGA Fall Expo Tournament:
The exclusive double shotgun tournament, with start times of 7:30 a.m. and 1:30 p.m., will feature a new format to include a two-person, best-ball professional division with a $2,000 cash prize to the winning team. The four-person, scramble amateur division will award trophies and prizes to 1st, 2nd and 3rd place team finishers.

Participation includes green fees, range & balls, air-conditioned carts, breakfast (morning shotgun), lunch (both shotguns), cocktail hour (afternoon shotgun), refreshments throughout the day, hole contests, prizes & trophies, plus a significant gift bag for all players. All PGA Fall Expo registered attendees may reserve a playing spot for the tournament online at www.pgaexpo.com for an advance registration fee of $150 per person.

Additionally, Dream Shot Golf will introduce the first of its kind Progressive Hole in One Jackpot to PGA Fall Expo golf tournament entrants. Players will have the opportunity to experience the Dream Shot 10 Million Dollar Hole in One Challenge at the Par-3 8th on the Outlaw course and the Par-3 5th on the Desperado course. In addition, during the PGA Fall Expo, Dream Shot will be giving show attendees a chance to take their Dream Shot in the Dream Shot Golf booth (#802).

PGA Fall Expo Demo Day:
Influential PGA Professionals and golf retailers attending the PGA Fall Expo will be able to personally test golf equipment and accessories from some 40 manufacturers during the PGA Fall Expo Demo Day, 11:00 a.m. to 4:00 p.m., at the Badlands Golf Club range, putting green and Demo Day Village. Participating manufacturers include Callaway, Nike, MacGregor, Bridgestone, Tour Edge and more. View the full list of participating vendors at www.pgaexpo.com/demodayvendors.

Demo Day admission is free to all registered PGA Fall Expo attendees and PGA Professionals receive four MSR credits for their participation.

PGA Fall Expo organizers are running a free shuttle bus service for the tournaments and Demo Day throughout Monday, Aug. 25, departing from the Shark Reef Entrance of Mandalay Bay Convention Center every 30 minutes, beginning at 6:15a.m. Parking at Badlands Golf Club is very limited and attendees are encouraged to utilize the free shuttle service.

The PGA Fall Expo annually attracts more than 4,000 international golf retailers and some 400 top golf vendors to the Mandalay Bay Convention Center in Las Vegas. In 2008, the PGA Fall Expo moves to “fashion week” in Las Vegas and is held on the same days as MAGIC™, MODA™, MRkt®, and ACCESSORIES: The Show®*. The PGA Fall Expo is packed with product discovery, equipment testing, career education programs, professional networking events and opportunities to source unique vendors and merchandise. Additionally, the PGA Fall Expo Golf Tournament and Demo Day, Aug. 25 at Badlands Golf Club, has been expanded to include more than 40 equipment and golf accessories vendors and two tournaments with cash-prize awards for the top finishers.

The PGA Fall Expo is an industry-only event and is not open to the public. PGA Professionals, retailers and industry leaders can register, book travel and learn more about the 2008 PGA Fall Expo at www.pgaexpo.com.

The PGA Fall Expo, organized in partnership with The PGA of America, is one of three leading golf trade shows in PGA Worldwide Golf Exhibitions golf portfolio including the PGA Merchandise Show in Orlando and the Ontario PGA Golf Merchandise Show in Toronto, Canada.

*MAGIC™ is a trademark of Advanstar Communications Inc. Neither MAGIC nor Advanstar Communications Inc. is affiliated with PGA of America, PGA Fall Expo, or Reed Exhibitions. MODA™, MRket®, and ACCESSORIES: The Show® are trademarks of Business Journals, Inc. These shows and Business Journals, Inc. are not affiliated with PGA of America, PGA Fall Expo, or Reed Exhibitions. PGA Fall Expo® is a registered trademark owned by The PGA of America.

Media Contact:
Sherry Major, PGA Golf Exhibitions
724.841.0703
smajor@reedexpo.com