Srixon, one of the world's fastest growing manufacturers of golf balls
and equipment, has been named as the Official Ball Supplier to the
European Seniors Tour in 2008.

Senior Tour Members will benefit from the use of Srixon's SoftFeel
balls on practice ranges at all events on the 2008 Schedule.

Several of the leading Seniors Tour players already use Srixon golf
balls, including Carl Mason, the European Seniors Tour all-time
leading career money earner and winner of the 2007 Order of Merit.

Srixon's success continued with Irishman Peter Lawrie's victory in the
recent Open de Espańa on the European Tour using the Srixon Z-URS
ball, which took the company's international victories this season to seven.

Now the world's fourth biggest golf company, Srixon had a 30 per cent
growth in sales last year. It first became the Official Ball Supplier
to the Seniors Tour in the 2000 season and provided range balls until
2006.

Leslie Hepsworth, Chief Executive Officer of Srixon Sports Europe,
said: "We are delighted to once again become the Official Ball
Supplier to the European Seniors Tour. Srixon has major plans to
increase its ball business over the next few years and this is a very
visible and credible way to enhance the exposure we receive. This, in
turn, should lead to an even further increase in the sales of our ZUR
range of three-piece golf balls."

Andy Stubbs, Managing Director of the European Seniors Tour, said: "We
very much value the support given by Srixon to our Members of the
European Seniors Tour. This partnership will provide them with use of
a quality playing ball to assist in their day-to-day preparation.

"We are delighted to include Srixon in our family of sponsors once
again and look forward to working with them throughout the year."

For further information, please contact:-
The European Tour Communications Division
Tel: +44 (0)1344 840400; Fax: +44 (0)1344 840444
Email: media@europeantour.com

Steve Todd
Press Officer
PGA European Tour

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Tel : +44 (0) 1344 840 531
Mob: +44 (0) 780 9586 487
www.europeantour.com