Standard Golf Custom Golf Flagsticks provide effective branding

CEDAR FALLS, Iowa -- Standard Golf's new Custom Golf Flagstick program gives golf courses new options for using flagsticks as a communication and marketing medium on the golf course.

Custom Golf Flagsticks leverage the flagsticks' position in the unsaturated media environment on the golf course to effectively capture golfers attention. Courses can add their own message, logo, or advertisements to use during special events. As a result, Custom Golf Flagsticks represent a great opportunity for courses to build and support their brand, or to generate additional advertising revenue.

"Establishing a distinct, consistent brand, and effectively communicating with customers are two important goals in today's competitive golf course market," said Pete Voorhees, president of Standard Golf. "Custom Golf Flagsticks give courses new opportunities to elegantly accomplish both tasks. They also represent a solid potential source of additional advertising revenue during special events like golf tournaments and corporate events."

Recognized by the United States Golf Association (USGA) and the Royal & Ancient Golf Club (R&A), Custom Golf Flagsticks adhere to the Rules of Golf, and are available in a variety of colors and flag patterns. All Custom Golf Flagsticks come with a choice of Standard Golf's patented SMART-FIT, slotted, or traditional ferrule, and durable RoyalineTM flagsticks.

Standard Golf's Custom Golf Flagsticks are available in several different styles. The custom InfoStikTM is a full-size custom flagstick, while the PromoStikTM is a practice green flagstick. Both are available through the www.golfflagstick.com Web site, or by calling 1-888-FLAGSTICK. Standard Golf also offers a standard, non-custom version of the InfoStik, which carries the reminder to players to "Please Repair Your Ball Marks," and is available directly from the company.

All Custom Golf Flagsticks feature easy-to-change message sleeves, giving courses the freedom to change messages as often as necessary. Designers in Scottsdale, Arizona and London, England work directly with the course's marketing department to ensure consistent, quality branding. Typical turn-around time is two weeks.

For more information, package pricing, or to order custom InfoStiks and PromoStiks, visit www.golfflagstick.com, or call 1-888-FLAGSTICK (352-4784). The "Please Repair Your Ball Marks" InfoStiks can be ordered from SG Express at www.standardgolf.com or by calling 1-866-743-9773.

About Standard Golf Company

Founded almost 100 years ago in Cedar Falls, Iowa, Standard Golf Company is the leading international manufacturer of golf course accessories and maintenance equipment tools. Standard Golf's ProLine division manufactures products for both Pro Shops and Driving Ranges. They host a Web site for homeowners, www.backyardgolfer.com, that offers products for practicing golf in the back yard. The company's extensive range of accessories, many of which can be customized, include flags and flagsticks, bunker rakes, ball washers, course information signs, cups, litter receptacles and yardage markers. Standard Golf's Magnum Pro Tool line of maintenance tools features the most durable tools of their kind. For additional information, please call 1-866-743-9773 or visit www.standardgolf.com.

Contacts:

Matt Hurley, (319) 266-2638, info@standardgolf.com

-or-

Matt Gersib, (402) 437-6428, mattg@sramarketing.com