Golf News for Tuesday, January 11, 2005 | Marketing

The PGA Tour and National Car Rental extend contract

Dec. 18, 2004 – The PGA Tour and National Car Rental have signed an extension to their marketing relationship through 2007. National will continue to serve as the Official Car Rental Company of the PGA Tour and Champions Tour, while adding the Nationwide Tour in 2005.

National will continue providing exempt members of all three tours with a variety of benefits, while promoting the partnership and developing PGA Tour-themed consumer specials. Additionally, National will continue to entertain key customers at several PGA Tour events each year, and also will participate in the PGA Tour's "Drive to a Billion" charitable campaign.

Source: The PGA Tour



 
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