Golf Channel's Arnie, definitive film on the life and legacy of Arnold Palmer

"Mr. Palmer is an American icon, but what makes him so special is that he is absolutely genuine, especially through his ability to truly connect with everyone he meets," said Mike McCarley, president of Golf Channel. "To document the full impact of his life and legacy would be virtually impossible; however this project is an ambitious attempt to capture the influence he has in golf and sports as part of popular culture." [... more » ]

COBRA announces release of Limited Edition Green BiO CELL Driver

"There is so much buzz in the golf community surrounding the first Major of the year, and the Limited Edition Driver helps bring some of that excitement to the COBRA Brand," said Tom Olsavsky, vice president of R&D. "This driver showcases our game-changing technologies." [... more » ]

Mary Beth Lacy named to handle public relations for PowerBilt

"PowerBilt's golf division has been around for nearly 100 years, but its marketing and public relations seemed to have slipped off the past few years," said Lacy. "Its latest products are first-rate and fare very well in head-to-head testing with all of the major brands. And its equipment sales are on the rise, too. I'm excited to help take this storied franchise to the next awareness level." [... more » ]

Troon announces being named to manage Salina Country Club in Kansas

"For over 100 years, Salina Country Club has been an ideal community partner for the residents of the area and we are honored to have the enviable opportunity to manage this historic property," said Jim McLaughlin, senior vice president, Troon Privé Operations. [... more » ]

Volvo World Match Play Championship at England's London Golf Club

"We are very excited to host the prestigious Volvo World Match Play Championship this October," said Charles Fairweather, Chairman of the London Golf Club. "We are looking forward to working with Volvo, IMG and the European Tour to deliver what we hope will be the best Volvo World Match Play Championship to date." [... more » ]

Second Annual Bayonet Black Horse Golf Expo slated for Saturday, May 10 in Seaside, California

Bayonet Black Horse Golf Course is excited to be hosting the Second Annual Bayonet Black Horse Golf Expo on Saturday May 10 from 9 a.m.-3 p.m. More than 20 companies have already committed to attending the event, including major club manufacturers, apparel companies, golf accessories, local hotel partners, and wineries. There will be complimentary club fittings, adult and junior clinics. [... more » ]

adidas Golf announces release of pure 360 footwear collection

"Walking as much as we do out on tour definitely takes its toll," said Dustin Johnson, eight-time winner on the PGA Tour. "Once I started wearing the pure 360, I immediately felt the incredible comfort and feel more refreshed at the end of my round. Not only do they look great, they're the most comfortable shoe I've ever worn." [... more » ]

SuperStroke grips earn 2nd and 6th finishes on European Tour

"The success of SuperStroke grips across the Tours this year continues to prove just how much parallel technology is in demand by the world's best players," said Jon Luna, SuperStroke USA Marketing Director. [... more » ]

BirdieBox shopping service offers commemorative First Major Box

"A lot of our members have been inquiring about specialty boxes like this offering," said Keith Bolognese, Founder and CEO of BirdieBox. "We've delivered with a cross-section of Tour-proven gear and choice products that celebrate the pageantry of the year's first major championship." [... more » ]

Hawaii Travel Tip: Mixing golf and leisure on Maui
You're on vacation in Maui, so obviously you are going to tee it up. But there is more to this Hawaiian island paradise than fantastic golf courses. Bill Bowman helps guide you through a typical day on Maui, combining golf with a myriad of other activities that this island paradise has to offer. For more...

Behind the polish and the power, Rory McIlroy young and still learning
Behind the polish and the power of his swing, just beyond the inviting smile and immense talent, Rory McIlroy is nothing more or less than a 24-year-old. Sure, he’s a 24-year-old with two major championships, but beyond the resume and the immense retirement plans he is still a young man just trying to find his way in an unforgiving game. For more...

Ride a golf cart, not horses anymore, at Longleaf Golf & Country Club in Southern Pines, N.C.
Longleaf Golf & Country Club in Southern Pines, N.C., sometimes gets lost in the shuffle sandwiched between the Mid Pines/Pine Needles complex and Pinehurst Resort & Country Club. The holes along Midland Road may look a bit pedestrian, but hidden inside the white fences at Longleaf is a dynamite back nine. For more...